"PHD" tag

PHD partners with Cannes Lions to launch festival bot for Messenger

Cannes Lions and global media network PHD have partnered to launch the first official festival bot for Messenger. The AI powered bot will be accessible by all 180,000 Facebook fans and is designed…

Canon encourages people to ‘Live Life for The Story’ in striking sensory campaign

Canon has launched ‘Live for the story’, an entirely new brand proposition for the consumer and professional imaging business across Europe, in a bid to shift perception of the company among a younger audience….

PHD & eatbigfish dissect a new generation of challenger brands with new book, app and seminar in Cannes

“Overthrow”, co-authored by Adam Morgan whose publishing credits include Eating the Big Fish, will explore a more evolved model and the communication implications. A clichéd and superficial view of what a challenger brand actually…

First jury presidents at Dubai Lynx 2011: Prasoon Joshi, Armin Jochum & Mike Cooper

The first three of four jury presidents for Dubai International Advertising Festival were announced by the organizers of the festival. This way, Prasoon Joshi, Executive Chairman & Regional Executive Creative Director APAC McCann…

KFC, Pizza Hut and PHD are sending 170 kids to school

KFC, Pizza Hut and PHD managed to gather this year RON 230,000, through a campaign that was part of a program run by World Vision Romania. The money gathered will be used to…

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