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Cartier and Publicis Luxe celebrate the return of Tank Francaise to center stage

Broadsign retains Out of Home Capital as a Global Strategic Advisor

Novo Nordisk Enters a New License Agreement for the Enterprise Execution Software Howwe®

Bidstack launches dedicated sports division and closes multi-year deal with Simwin Sports

Doctolib pays tribute to caregivers in a movie signed by Ogilvy Paris

Erno Laszlo strengthens its global skincare wellness position with a new brand identity

Tag: research

Vodeno research: 68% of European SMEs to implement real-time payments next year

More than two-thirds of European small and medium enterprises (SMEs) are planning to adopt real-time payment processing in the next 12 months, new research from Vodeno has revealed.   The Banking-as-a-Service […]

October 9, 2022 Newsroom All News, Business, Finances

330% growth for Fintech unicorns during last 1.5 years

The number of startups, qualifying as Unicorns (valued at over $1 bln USD) has grown significantly in the last year and a half. The exact percentage of Unicorn growth in numbers since […]

June 10, 2022June 10, 2022 Newsroom All News, Business, Finances, Start Up, Studies

Report: Mobile advertisers have their say on privacy-first marketing

Tenjin, a leading mobile measurement platform for indie and mid-sized mobile game publishers, together with Growth FullStack, a platform powering custom business intelligence for mobile advertisers, released the full report […]

June 8, 2022June 8, 2022 Maggie Hanson All News, Business, Studies

Customer Centricity: Measuring Customer Satisfaction Alone Is Not Enough  

Many customer-centric companies use the Net Promoter Score (NPS) or other methods to measure customer satisfaction. But measuring alone is not enough. A study by the customer experience management platform […]

June 8, 2022June 8, 2022 Newsroom All News, Business, Marketing, Studies

Alfi research: Campaign performance and measurement, driving increased use of QR codes in DOOH advertising

New research from Alfi, an AI enterprise SaaS advertising platform, shows senior advertising executives are forecasting strong growth in the use of QR codes in Digital Out of Home (DOOH) […]

May 31, 2022May 31, 2022 Newsroom All News, Business, Digital & Media, OOH / DOOH, Studies

Anzu.io report: 70% gamers are positive or neutral towards in-game advertising

7 in 10 gamers in the US are positive or neutral towards in-game advertising, with 50% of gamers aged between 25-44 saying it enhances the gaming experience. That’s according to […]

April 13, 2022April 13, 2022 Cristina Blanaru Business, Digital & Media, Gaming, Studies

Econsultancy research: Top 5 digital marketing and ecommerce trends

Econsultancy, the leading provider of information and learning to digital marketing and eCommerce professionals, has released research revealing the crucial trends marketers need to know in 2022. The trends will […]

February 11, 2022February 11, 2022 Newsroom Business, e-Commerce, Know-how Sharing, Marketing, Studies

NordVPN’s research reveals IoT devices are cybercriminals’ dream target

In the technology world, Internet of Things devices are known as some of the most vulnerable to hackers’ attacks both because of the valuable information they collect and the weak […]

October 10, 2021October 10, 2021 Maggie Hanson Business, ITC

Alfi Research: DOOH spend to raise dramatically within OOH advertising market

In 2019, Digital Out of Home Advertising (DOOH) accounted for approximately 28.3% of OOH ad spend, however 48% of advertising executives believe it will account for over 33% by 2025, […]

September 17, 2021September 17, 2021 Newsroom Creativity, Digital & Media, OOH / DOOH

Research: Ad professionals expect DOOH ad market to be worth over $50BN by 2026

New research from Alfi reveals 95% of advertising executives expect the Digital Out of Home (DOOH) advertising sector to grow over the next two years, with 51% anticipating dramatic expansion. […]

July 13, 2021July 13, 2021 Cristina Blanaru Business, Digital & Media, Marketing, Media, OOH / DOOH, Studies

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