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Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

M.O.B.A. Network unveils M.O.B.A. Forge, innovation hub to accelerate growth

Hesburger works with Romanian Oxygen to increase its visibility in Romania and Bulgaria

Tag: Romanian consumers

DDB Romania launched a new communication platform for McDonald’s Romania

When you have to take into account everyone’s budget and appetites, any meal with family or with friends can turn into an equation with unknowns. To help consumers keep up […]

March 14, 2023March 14, 2023 Cristi Filipescu Ads, All News, Creativity

Starcom Study: How Romanians’ consumer behavior evolved in 2020 in relation to the digital environment and technology

According to Starcom Romania’s Tech Trends 2021 study, the digital environment was significantly useful last year, helping Romanian consumers to maintain a sense of normality in their lives. All age […]

March 2, 2021March 2, 2021 Cristina Blanaru Business, Digital & Media, Marketing, Studies

iSense Modern Consumer Trends Tracker: 84 percent of the people in urban in Romania would choose a brand that cheers them up

Among the most important trends that will influence Romanians behavior in 2019 are the responsibility towards the environment, the interest for gamification and the preference for interacting with the brands […]

March 12, 2019 Romanita Oprea Consumption Habits, Marketing

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