Tag: study
Study ranks the European cities with the most beautiful hotels, according to visitors
Travellers often want quick clues about where they will find the most beautiful hotels in Europe. This study focuses on how often visitors describe a city’s hotels as beautiful, giving […]
Romanians Are Becoming More Calculated on Black Friday: They Buy Out of Necessity and Compare More Before Deciding
Romanians seem to have become more cautious when it comes to shopping, especially during the Black Friday period. A survey conducted by Shopfully, the European leader in Drive to Store […]
South East England emerges as the top destination for e-commerce entrepreneurs
According to a new analysis by Amazon accountants Archimedia Accounts, the South East of England stands out as the best region in the UK to launch an e-commerce business. The area offers a compelling […]
Pepco study: Romanians appreciate affordable prices, product diversity and easy access to stores
A new Pepco Shopper study conducted in 18 European markets confirms the clear consumer preference for the retailer. According to the study carried out annually by the retailer in all […]
United Media Services Study: 3 out of 4 Romanians shopping online, influenced by Social Media
In an increasingly digital and competitive economy, urban Romanians are refining their online shopping habits. The “Online Shopping Habits 2025” study conducted by United Media Services offers a detailed snapshot […]
Shopfully Study – Promotions Take Center Stage
The year 2025 continues to be marked by economic uncertainty, despite slightly lower inflation compared to previous years. The latest study by Shopfully – the European leader in digitalizing the […]
Romanians and shopping: 3 out of 4 consumers go to stores for discounts and promotions, placements drive purchase
Romanians’ interest in promotional campaigns has increased and the mechanics and the manner in which they are communicated impact the purchase and loyalty towards the brand, reveals a study carried […]
Offerista study: Romanians, smaller budget when shopping for holidays than in 2023
The holidays are an opportunity to meet with loved ones, but they’re also one of the busiest shopping seasons of the year. This year, however, they bring financial concerns as […]
United Media Services: Young Romanians prefer to celebrate friendships and relationships, while the rest of Romanians enjoy birthdays, Christmas / Easter and New Year’s more
Most Romanians can’t wait to celebrate birthdays (88%), religious events (80%), the New Year (58%), etc., according to the latest study conducted by United Media Services. The survey captures the […]
WOO’s 2024 Global Expenditure survey: OOH hits $41.9BN, 5.2% of global adex, $45.3BN forecasted for 2024
The 2024 WOO Expenditure survey captures expenditure globally for OOH across 2023, forecasts OOH expenditure for 2024 and is based on a questionnaire filled in by WOO members and OOH […]