Tag: Tourism
Morocco – Kingdom of Light, a new global tourism drive by BETC
After winning the account following a global new business pitch, BETC unveils the “Kingdom of Light” campaign with the ambition to support tourism and reveal the infinite beauty of this […]
European Capital of Smart Tourism and European Destination of Excellence 2022 shortlists announced
The European Commission announced the seven shortlisted cities for the European Capital of Smart Tourism 2022 competition (in alphabetical order). Bordeaux (France) Copenhagen (Denmark) Dublin (Ireland) Florence (Italy) Ljubljana (Slovenia) Palma (Spain) […]
EU launches European Capital of Smart Tourism 2022 competition, awarding innovative, sustainable and accessible tourism
European Commission launched the European Capital of Smart Tourism 2022 competition, initiative rewarding European cities for outstanding, innovative and sustainable tourism practices. The tourism sector plays a crucial role in […]
EU revamps the EDEN competition to award tourism sustainability pioneers
European Commission launched the European Destination of Excellence (EDEN) 2022 competition, initiative rewarding the best achievements in sustainable tourism and green transition practices in smaller destinations across Europe. EDEN was […]
WARC Report: The global ad market -$63bn in 2020 due to COVID-19. Recovery to take min.2 yrs. Worst hit: traditional media
Global advertising spend is on course to fall by 10.2% – $63.4bn – to $557.3bn this year, led by sharp cuts in investment among the automotive, retail and travel & […]
Serviceplan Spain assigned to handle Valencia Region’s tourism account, after a pitch involving other 10 agencies
Turisme Comunitat Valenciana has awarded its communication account to Serviceplan Spain, who will be responsible for national and international promotion of one of the most popular Spanish regions for Tourists […]
Colliers: Relaunching retail and tourism and offering support for SMEs, the main lockdown exit measures in Europe. Romania’s strategy makes no exception
All European countries took certain measures to protect and restart their economies after the lockdown period. Among governments’ priorities, retail, tourism and SMEs have benefited from most measures, considering that […]
Mercury Research study on Romanian tourism market: Plane tickets, most demanded from online agencies
According to a study on Romanian tourism market conducted in April by Mercury Research, the most demanded products and services when it comes of online tourism agencies during the last […]
Israel as tourist destination, promoted in Romania by Travel Communication
As from June 2018, Romanian Travel Communication agency was selected to handle marketing and PR activities on local market on the behalf of the Israeli Tourism Ministry. The selection was […]
Mercury Research study on Romanian tourism market: Vola.ro – most trusted online agency
Research company Mercury Research made, in September, a complex analysis of the Romanian tourism market to highlight which are the online tourism agencies most trusted by Romanians, the reasons that […]