ePayment rebranded as PayU Romania

Branding, Business, Digital & Media, e-Commerce

ePayment, Romanian online payment solutions provider, is, starting January 23rd, PayU Romania, the last stage of company’s rebranding process that started 6 months ago.

PayU is a new name, but also a new promise we are making to our partners, no matter if they are clients, final buyers, banks, card issuers. Together with our partners, we want to bring Romanian e-commerce to a new level, offering the buyers instruments that will facilitate online aqusitions. We will offer, also, to our partner companies that are working in online sector new possibilities to cash in the money and new services to help them double their income from online sales in the next couple years

Cristian Herghelegiu

Country Manager PayU Romania

The launch of the new brand comes with a campaign ” Be a PayU Embassador”, that runs between January 23-29 online and offline. The campaign aims to inform as many online buyers as possible about the brand change.

The campaign will also award its best embassadeurs, offering the best 3 of them Euro  15,000, Euro 5,000 and Euro 2,000.