Tag: branding
Suprematika updated the corporate identity and packaging for Moscow hat factory Cardinal&Margo
Suprematika updated the corporate identity and freshened up the packaging design for Cardinal & Margo, Moscow hat manufactory. The new logo has become more confident, more mature, more modern, got […]
handsome welcomes Stephanie Maillet as Head of People
Underscoring its commitment to a strong, values-driven company culture, branding and experience design agency handsome has welcomed talent management leader Stephanie Maillet as its new Head of People. Boasting a varied background […]
handsome Launches a Modern, Humanized Brand Experience for Meal Delivery Service Snap Kitchen
Following their recent relaunch, branding and experience design agency handsome has partnered with trailblazer meal delivery service Snap Kitchen to completely modernize their e-commerce and brand experience in the face of COVID-19. Beginning as […]
Alpen celebrates 50th birthday with brand relaunch
Alpen, the UK’s number one muesli1, is celebrating its 50th birthday this June with a major brand relaunch. The £2million investment includes new TV creative, pack design and website as […]
Report: Brands that adopt scenario planning decisions achieve up to 70% higher ROI
Brands that adopt measurement programs and scenario planning for decisioning achieve a 25-70% increase in ROI, according to the latest ROI Genome Report from Analytic Partners, Scenario Planning: Uncovering Growth […]
Adverty enters into exclusive partnership with Dutch hyper-casual publisher Lucky Kat Studios
Leading in-game advertising specialist Adverty AB (publ) today announces a strategic, exclusive partnership with Lucky Kat Studios, which will enable the Dutch hyper-casual publisher to offer Adverty’s seamless In-Play™ and […]
CarlNann – new identity after breaking from FCB Network
After the management buyout of Michael CARL (CFO) and Christoph NANN (CCO) at FCB Hamburg in June 2018, the cancellation of the agency name FCB Hamburg, which had continued to […]
Conran Design Group Adds Ankur Naik as Senior Strategist
Design and branding agency Conran Design Group has announced the addition of experienced brand storyteller Ankur Naik as their new Senior Strategist. Working directly to support Managing Director Christina Falzano and the […]
Adverty and mobile game developer Gold Town Games enter into strategic partnership
Leading in-game advertising specialist Adverty AB (publ) today announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game developer to offer Adverty’s seamless In-Play™ […]
Henry Joyce (TMW Unlimited): Handling Hot Potatoes – Brand Behaviour in the Culture War Era
Last Friday saw the latest battle in the continuous culture wars of our times. The most recent skirmish occurred online after Hasbro announced that it was dropping the ‘Mr’ from […]