Brasov won Town 2020, the national urban development competition organized by Siemens

Business, CSR, Marketing

Town 2020, urban development competition organized by Siemens, attracted 61 valid entries, movies that represent the most important areas in Romanian towns and ideas for their future development.

Town 2020 competition, that was organized between May 1-31 on the 220.ro platform, encouraged young people to identify the souls of their towns, those areas with an important social role that have the capacity to stimulate urban vitality. The vision of the project is that sustainable development of towns is the key through which they can seduce their inhabitants.

The jury, that included Cristian Secosan – CEO Siemens SRL,  Joachim Wiesner – CFO Siemens SRL,  Tiberiu Florescu – dean at Town Planning Faculty Bucharest and Costas Ivanov – movie director, evaluated the entries taking in consideration artistic (story, scenario, acting) criteria, how well the movie suits the competition theme, town presentation, the creativity of proposed solution, vision on urban development and online involvement (comments and attracted likes).

Brasov regains its wings” is the movie that managed to get the top position, with the movie presenting the story of the Tower and Hanger of the former IAR Brasov planes factory and the vision to turn this place in an Aviation Museum, with integrated solar panels in the roof and an aviation park around the museum complex.

The 2nd place in the competition went to ” Bucharest – the eco super-star of Europe“, an integrated vision on the way tech and green spaces for urban development can improved the quality of life in Romanian capital, while the 3rd position went to “Oradea – the green capital, the green soul“, that presents the importance of green spaces for town’s inhabitants and the steps that should be followed to keep them.

The jury also awarded two mentions.

The best represented town in the competition was Bucharest, with 17 entered movies with proposals to changes areas like Assan Windmill, Old Center, Izvor Park and the area around North Rail Station. Second was Cluj (6 movies), Constanta and Iasi  (each with 4 entered movies).

Other Romanian towns entered in the contest were Timisoara, Oradea, Baia Mare, Miercurea Ciuc, Dej, Tulcea, Brasov, Sibiu, Ploiesti, Pitesti, Botosani, Turnu Severin, Galati, Beclean, Ramnicu Valcea and Piatra Neamţ. Also, 2 Romanian students entered stories from Polish town Wroclaw and French Limoges.

 The competition was launched by Siemens following a study that showed most Romanian young people want to leave the towns they live currently in.

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