Cristina Blanaru

Ana-Maria Diceanu left GMP PR to launch her own agency, Brain 4 Strategy

Ana-Maria Diceanu, who worked during the last 12 years for GMP PR Romania and is specialized in corporate communication and crisis management, launched Brain 4 Strategy, a PR consultancy aiming to help companies…

Newly launched in Romania, Revolut offers local users their first free card

After announcing its launch on Romanian market, Revolut announced it offers to its Romanian users their first free card. As a service, Revolut helps users to control their money better, via payments notifications,…

Brazilian Red Cross and Artplan encourage clothing donations to transgenders

Brazilian Red Cross encourages clothing donations to transgenders, in “Transition of Clothes” campaign developed by Artplan. Going through a gender transition is not easy. It is a phase of adaptation, self-assertion and discovery and also…

The Specialist Works appoints Sharon Browne as its new Group Marketing and New Business Director

Independent media agency The Specialist Works (TSW) has appointed Sharon Browne as Group Marketing and New Business Director. The newly-created role will see Browne have direct responsibility for strategic business growth and establishing…

MRM//McCann Romania and KFC launched Studycoin to help students with their Baccalaureate exam

MRM//McCann Romania and KFC launched a campaign, Studycoin, that offers to students vouchers for KFC products provided they solve math problems from the Baccalaureate exam curriculum. The campaign is inspired by cryptocurrencies’ popularity…

Transitions (Essilor) choose French agency Animals to manage its communication

Transitions, the range of adaptive lenses by Essilor, chose Animals to manage its global relaunch and brand repositioning for opticians (BTB) and the general public (BTC). The new campaign was officially launched at the beginning…

European Digital Advertising market doubled in size in 5 years

The European Digital Advertising market reached €48bn in 2017 compared with €24.8bn in 2012, as announced during annual Interact conference, where IAB Europe also revealed that digital advertising grew 13.2% in 2017 to…

#ITSNOTAMYTH by Mestiça Agency collects 30 tons of aluminum pull-tabs, turns it into wheelchairs

For years, people have wondered if it’s fact or fiction that pull-tabs from aluminum cans can be transformed into wheelchairs.  To shed some light on this doubt, Mestiça Agency and the On Wheels…

Cannes Lions’ organizers announced 2018 Juries

Cannes Lions recently announced the 413 jury members chosen to award and celebrate the best creative work from around the world. This year’s juries are composed of individuals from 50 countries, including for the…

25 th Golden Drum announced Jury presidents and members

International festival Golden Drum celebrates 25th anniversary in Portorož, on 17 – 19 October. The submitted works will be reviewed and evaluated by 22 top international experts led by long-time friends of the…

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