Cristina Blanaru

Zenith: Search and social to drive 67% of adspend growth by 2020

2/3 of all the growth in global advertising expenditure between 2017 and 2020 will come from paid search and social media ads, according to Zenith’s Advertising Expenditure Forecasts. Over this period, total spending…

Romanian FintechOS – in the top of the fintech start-ups in CEE

FintechOS, company specialized in accelerating the digital transformation of the financial institutions, ranked 3rd at CEE Fintech Challenge, the most important competition at CEE level targeting start-ups from disruptive financial tech area. CEE…

Romanian video games dev industry – $156M turnover in 2017

Last year, Romanian video games development studios were involved in developing titles such are FIFA, Assassin’s Creed and Asphalt Racing and posted a turnover up 11.6% compared to the previous year, of $156M….

London-based fintech Revolut: Revenues up 5 times and 3x users, to 1.3M, in 2017

Between January and December 2017, Revolut increased its revenue by almost 5x from £2.4 million to £12.8 million, increased monthly transaction volumes from $200 million to $1.5 billion and trebled their customer base…

The Alternative School for Creative Thinking opens a new Young Lions competition – The Eurobest Semester

The Alternative School for Creative Thinking opened the entry period for Young Lions Eurobest competition. Communication experts, awarded creatives and skilled marketing professionals will train the young competitors and put their skills to the…

Tokyo Smoke and Toronto-based Common Good make 4.20 meet 10.17

While 4.20 is internationally recognized as “Weed Day,” Canadian cannabis brand Tokyo Smoke is celebrating the Oct. 17 legalization of recreational cannabis in Canada with the launch of the awareness campaign “Ten Seventeen.”…

DDB Paris created the promo for Assassin’s Creed Odyssey

The latest installment of Ubisoft’s Assassin’s Creed franchise – Assassin’s Creed Odyssey (launch on October 5th)– takes players on an epic journey in Ancient Greece, inviting them to forge their destiny. It is…

Toyota SA, FCB Joburg created beaded billboard as Corolla love letter

Toyota South Africa and its long-standing agency, FCB Joburg, have created a ‘beaded billboard’ with the help of KZN community-based NGO Woza Moya to celebrate the love Toyota Corolla owners feel every time…

Peugeot unveils its new vision #UnboringTheFuture

Peugeot unveiled its new vision #UnboringTheFuture with a global film featuring epic concept car. The future of cars is looking increasingly autonomous – cars where technology takes care of everything, even the driving….

Air France Music launches the “Never Miss Out” service

Air France Music is launching “Never Miss Out”, available at music.airfrance.com and developed jointly with General Pop, BETC’s cultural event production entity. Is the concert by your favorite performer sold out? “Never Miss Out” allows…

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