e-Commerce

Romanian cosmetics producer Farmec posts a 46% increase in sales for its online platform for 2019

Farmec, the biggest Romanian cosmetics producer, keeps developing its e-commerce segment and posted an accelerated increase of revenues for its online store, www.farmec.ro. In 2019, Farmec’s online sales increased by over 46%, compared to…

Answear in Romania: business up 35% in 2019, to Euro 22M

Answear posted a business increase of 35% in 2019, to a turnover of circa €22M, with the results generated mainly by the increase of the medium value of the shopping basket and the…

Costin Cocioaba to handle Influencer Marketing at 2Performant

Costin Cocioaba joins 2Performant.com starting January 2020, as Influencer Marketing Manager, position in which he will coordinate the development of the influencer marketing department. The expansion of  2Performant to welcome brands that wish…

Impact Expands its Mobile Partnership Capabilities to Drive High-Value User Acquisition

Impact, the global leader in Partnership Automation, today announced an expansion of Impact’s Partnership Cloud™, to help mobile marketers drive high-value app installs, prevent fraud, and manage all their partnerships in one place….

GPeC study: Romanians spend the most online for holidays / tourism and electronics / appliances

GPeC Summit and its partners from iSense Solutions launched the first results of the annual study e-Commerce on the Romanian market. GPeC unveiled a few of the most important information regarding Romanians’ consumption…

GPeC SUMMIT 2019: Romanians spend the biggest amount of money online on tourism

GPeC SUMMIT, the autumn’s E-Commerce and Digital Marketing event, alongside its partners iSense Solutions, launch the first results of the annual study “The e-commerce market in Romania”. The study presents the evolution of…

Nordea reveals results of Cavai Chatbot advertising campaign with 4.4% conversion rate

Nordea, the largest financial services group in the Nordic region and one of the biggest banks in Europe, released the case study results of their conversational advertising campaign using leading conversational advertising platform,…

Mastercard and DPD, extended partnership on Romanian market to encourage card payments at delivery

Mastercard and DPD launched a partnership aimed to encourage the direct card payments for the delivery of goods bought online. The solution, launched in 2016, aims to become a safe and secure payment…

Romanian cosmetics producer Farmec, online sales up 31% in S1 2019

Farmec, the biggest Romanian cosmetics producer, continues its development within e-commerce and posted an increase growth of the income generated by its online platform www.farmec.ro. In the first half of the current year,…

GPeC Summit to take place in Bucharest on November 4-5

GPeC Summit, e-commerce and digital marketing event, is scheduled to take place at the National Theater in Bucharest on November 4-5.  The event will be attended for the first time by renown international…

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