2/3 Americans will watch Super Bowl, 60% are waiting for the ads

Creativity, Marketing, Media

Around 70% of the Americans will watch Super Bowl this year, most of them together with the family and friends, according to a Harris Poll realized by Harris Interactive.

When it comes about the final game of the American football championship, people are watching the game also for the commercials.

As the survey shows, commercials are one major part of Super Bowl Sunday, each of them being talked about and qualified as good or bad.

So, Sunday, 60% of the Americans will focus their attention on commercials also, while 30% will somewhat look at them.

Also, Super Bowl is reknown for its halftime show, that isn’t though as waited as the commercials are.

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