A Romanian TV format inspired by Dracula, selected at MIPFormats

Marketing, Media

A Romanian TV format inspired from Dracula’s myth and entitled “Dracula tour challenge” was selected in the final stage of MIPFormats Talent Pitch, a premium section dedicated to TV formats at MIPTV 2011, that will take place in Cannes in April, Mediafax writes.

The Romanian production house that made this TV program format is  Media Factory.

“Dracula tour challenge” is a reality show – competition that is based on foreigners interest of discovering the real myth of Dracula and of Transylvania.

Media Factory launched on Romanian market in 2002 and is one of the first independent production houses in Romania.