Tom Eslinger, Tim Greenhalgh and Marco Rimini will head each their own jury at Eurobest 2011.
Tom Eslinger, Digital Creative Director Saatchi & Saatchi Worldwide, will lead the Interactive and Mobile Jury. Joining Saatchi & Saatchi in 1998, Tom has worked across the network with both a worldwide focus and an EMEA focus. In 2002 he was appointed to the Worldwide Creative Board of Saatchi & Saatchi and currently leads the creative growth of their worldwide digital team. His clients have included International names such as Guinness, Sony Ericsson, Coca-Cola, T-Mobile, Toyota, adidas and Visa. A multiple Cannes Lion winner for digital creative across Outdoor, Cyber, Media, Direct and Promo for web and mobile work, he has been appointed a Cannes Lions jury member three times, the last of which was as President of the Cyber Lions jury.
Tim Greenhalgh, Chief Creative Officer for FITCH, will head up the Design Jury. Tim is responsible for steering the creative output of 11 multinational design studios as well as upholding the agency’s standards of quality by overseeing the group’s Global Creative Forum. As a forecaster of trends and marketing developments Tim is widely published, his most recent pieces being ‘The Serious Business of Play’ and ‘The New Customer Journey – Creating Seamless Experiences for Customers who are Dreaming, Exploring and Locating’. An award-winning designer working with the likes of LEGO, Jaguar and Harrods, Tim is passionate about creative excellence and combines an appreciation for the artisan and craftsmanship of branding and design.
The Media Jury will be presided over by Marco Rimini, Leader, Business Planning at Mindshare Worldwide. Joining Mindshare in 2007 as Worldwide Head of Communications Planning, he is now Leader of the Worldwide Business Planning group. Marco manages strategy, analytics, and insights teams working on Mindshare global clients including Nestle, HSBC, Rolex, Kimberley Clark and Ford. He is a firm advocate of the alliance between account and media planning and before Mindshare was Head of Strategy and Account Planning for JWT, CIA Medianetwork and EuroRSCG.
Eurobest is at the forefront of awarding creativity in Europe and sets a precedent for the industry. To do this it’s important to have the right people deliberating and debating over the thousands of entries that the Festival receives. In Tom, Tim and Marco we have three people who are global leaders in their fields and will preside over their juries helping them to award the finest and most deserving work
CEO of Cannes Lions, organisers of Eurobest
Launched in 1988, Eurobest is Europe’s leading annual awards competition for creative excellence in the categories of TV/Cinema, Print, Outdoor, Radio, Craft, Interactive, Media, Direct, Sales Promotion, Design, PR, Integrated and Mobile advertising. Since 2008, the awards, which are judged by Europe’s top creatives, form part of a two-and-a-half day Festival themed to identify and engage specific topics that are relevant to the European market. The festival has been held in Stockholm, Amsterdam and Hamburg where there were close to 900 attendees. Lisbon, Portugal, will be the host city for Eurobest 2011. Organised by the same team behind the Cannes Lions International Festival of Creativity, the Dubai Lynx International Advertising Festival and Spikes Asia, the Eurobest Advertising Festival is a purely European event.