PR players to be awarded, this week, at Romanian PR Award

Cristina Blanaru PR

The international jury of Romanian PR Award announced the nominees of the 9th edition of the competition. From a total of 212 campaigns entered in the 24 sections of the competition, the jury selected 72 projects to go in the final round. The finalists were chosen according to IPRA’s performance criteria.

PR Award Gala Night will take place on Thursday, October 27th, at Parliament’s Palace in Bucharest.

Alphabetically, the nominees are:

Corporate Communication:

  • GMP PR & Ursus Breweries – Find your balance
  • GolinHarris & Electrolux – Electrolux Passion4Cooking
  • GolinHarris & Franklin Templeton Investments – Franklin Templeton Investments lists Proprietatea Fund at BVB
  • iLeo & Petrom – Rediscover Romania 2011
  • The Practice & Starcom Mediavest Group & Avon – 125 women for change

PR for Marketing: New products and services

  • GFK Romania – ReThink. ReInvent. ReBuild
  • GMP PR & Henkel Romania – 1st self-styling saloon in România
  • Graffiti PR & Renault Romania – Renault Electric Roadshow – 1st 100% electric Roadshow in Romania
  • The Practice & VES Sighişoara – The decadence and renaissance of a National Symbol

PR for Marketing: existent products and services

  • GolinHarris & Algida/Unilever – Love the Icecream: Smile!
  • Raiffeisen Bank Romania – Friendly credits platform
  • Rogalski Grigoriu Public Relations & United Romania Breweries Bereprod – Tuborg Party Manager
  • The Practice & Gusto-Phoenix: Gusto Mega Surprize with Mega Buzz
  • The Practice & Ursus Breweries – L’Estate Peroni

Crisis management, risks and opportunities communication

  • GolinHarris & Franklin Templeton Investments – Franklin Templeton Investments lists Proprietatea fund to BVB
  • SmartPoint & eMAG – Wrong prices at eMAG
  • The Practice & Carpatcement Holding – Helm hand over!
  • The Practice & Rosia Montana Gold Corporation – Transparence is pure gold

Digital PR and Social Media

  • GMP PR &  Ursus Breweries – Find your balance
  • GMP PR & Sensiblu Foundation – It isn’t a story!
  • GolinHarris & Electrolux – Dinner with Electrolux
  • Graffiti PR & UPC Romania – Digital Zoo
  • iLeo & Petrom – Rediscover Romania 2011
  • Rogalski Grigoriu PR & United Romania Breweries Bereprod – Tuborg Party Manager
  • The Practice & Ursus Breweries – L’Estate Peroni – Bloggers on board

Internal Communication

  • BCR – Volunteers year in BCR
  • GFK Romania – GFK Extra Job
  • GMP PR & Petrom – It’s only 2% for you, it can mean everything to them
  • GolinHarris & Bayer – On Top of the World
  • Pastel & Unilever: Unilever Food Solutions – The orange spice
  • The Practice & TechTeam Global – Crazy about computers

Social Responsibility and dialogue with co-interested groups

  • Avon Romania – Promises campaign 2010
  • BCR – Summer Job at BCR 2011
  • Free Communication & Save Lives Association: Don’t ignore me!
  • GMP PR & Ursus Breweries – Find your balance
  • Graffiti PR & Petrom – Acces to life – Expanding tele-medicine network
  • Rogalski Grigoriu PR & Siemens Romania – Victoria 20.20

Environment Communication

  • Green Revolution & Orange – Bikes with ties
  • GMP PR & Apa Nova Bucuresti – Sturgeons baptism
  • Pi2PR & Siemens – Siemens Amazing Race

Media Relations

  • GMP PR & Crina Coco Popescu- News from the future
  • GMP PR & Pepsi – Consignation 7080
  • GolinHarris Bucuresti & Franklin Templeton Investments – Franklin Templeton Investments lists Proprietatea Fund to BVB
  • Rogalski Grigoriu PR & Siemens Romania – Victoria 20.20
  • Rogalski Grigoriu PR & Romanian Pediatrics Society – Prevention champions
  • The Practice & Starbucks –  Reinvented Frappuccino

Public Affairs/ Advocacy/ Lobby

  • SOS Infertility Association – Conscientization campaign on infertility problem in Romania  – “Infertility is a disease. Having a child shouldn’t be a luxury”
  • GolinHarris Bucuresti & Franklin Templeton Investments – Franklin Templeton Investments – A lesson of corporate governance
  • Point Public Affairs & Romanian Pharmacists College, with support from a large coalition of organizations – It’s the time for a sustainable medical system!
  • Policy Center for Roma and Minorities – REACT (Responsibility, Empowerment, Activism, Citizenship, Transparency)

Financial Communication

  • GolinHarris Bucuresti & Franklin Templeton Investments – Franklin Templeton Investments lists Proprietatea Fund to BVB

NGOs. Civil Society

  • SOS Infertility Association – Conscientization campaign on infertility problem in Romania  – “Infertility is a disease. Having a child shouldn’t be a luxury”
  • GMP PR & UN information center – Human Rights Day
  • Policy Center for Roma and Minorities- REACT (Responsibility, Empowerment, Activism, Citizenship, Transparency)
  • Rogalski Grigoriu PR & World Vision Romania – Good mothers, healthy children
  • Save the Children – We grow up together
  • Save the Children – Let’s grow up our kids in a non-violent society

Public communication

  • GMP PR & Apa Nova Bucuresti – Urban Youth in the past
  • Pi2PR & Cocor – Celebrities Alley
  • Rogalski Grigoriu PR & Siemens Romania – Victoria 20.20
  • Vitrina Advertising & Businesswomen Association Cluj – A town for a garden

Financial products communication:

  • BCR – Credit and refinancing products communication
  • GolinHarris Bucuresti & Franklin Templeton Investments – Franklin Templeton Investments lists Proprietatea Fund at BVB
  • GolinHarris Bucuresti & Royal Bank of Scotland – RBS MoneySense
  • Raiffeisen Bank Romania – Friendly credits platform

Medical products communication

  • Deci se Poate & Romanian Pneumonology Society – You can have asthma. Asthma doesn’t have you. Asthma can be controlled!
  • Free Communication & Sanofi Romania – “Win and give health” march
  • Rogalski Grigoriu PR & Marius Nasta Pneumology Institute – Smoking is a disease
  • The Practcie & National Society of Family Medicine – 1st e-learning platform for family doctors

Budget -/ Creativity +

  • SOS Infertility Association – Conscientization campaign on infertility problem in Romania  – “Infertility is a disease. Having a child shouldn’t be a luxury”
  • GMP PR & UN information center – Human Rights Day
  • Rogalski Grigoriu PR & World Vision Romania – Good mothers, healthy children

Excellence diplomas

Website / Intranet / Blog

  • Raiffeisen Bank Romania – Friendly Credits Platform

Events

  • GMP PR & UN information center – Human Rights Day
  • GolinHarris Bucuresti – The Graduation: Lowe PR becomes GolinHarris Bucuresti
  • The Practice & Starcom Mediavest Group & AVON – 125 women for change

Annual Report

  • Save the Children Romania

External Publications

  • GolinHarris Bucuresti – “Lowe PR becomes GolinHarris Bucuresti” – Media & Advertising Project
  • Samusocial Romania – Street’s Gazette – 1st newspapers written by homeless adults

Sponsorship

  • Avon – Promises campaign 2010
  • GMP PR  & Bancpost – BRAVO for the saved lives

Video Productions

  • PR&More / TenarisSilcotub – Tenaris TV

Forum for International Communications is an NGO that promotes among professional communicators the ethical and performance standards of the PR profession. The foundation is organizing, since 2003, Romanian PR Award and Romanian PR Week, Romania’s most important PR events