Tag: communication
Madalina Tataru: A brands’ activity needs many Checks, same as a human being, in order to be Healthy
Madalina Tataru is Data & Analysis Manager Digitas Romania, she is an advertising lover, digital at heart, with a touch of curiosity stolen from the faculty she has graduated: Journalism […]
Romania: Oxygen got a new Managing Director, Adina Trandaf
Romanian integrated communication agency Oxygen continues to consolidate its excutive team by appointing Adina Trandaf as Managing Director, responsible for managing the operational activities, implementing the strategic vision and achieving […]
How will the new shopping behaviour look like we find out at Shopgrade 3
13 speakers, 4 panels. A full day dedicated to retail marketing, on June 3rd 2021, at the Herăstrău Complex, the Diplomat hall, where the 3rd edition of Shopgrade will take […]
Clinica Baviera reaffirms commitment to visual health in a new Instagram campaign signed by SocialMood
Clínica Baviera, a leader in advanced ophthalmology in Spain, has replaced its corporate colour, blue, with grey and black in its digital communication, with the aim of fulfilling its commitment […]
Lacoste and BETC are celebrating through the new “Crocodiles Play Collective”
Moving freely and connecting different cultures are the special powers of the crocodile, the iconic emblem of the Lacoste brand. Since 1933, it has transcended time, styles and genres. It […]
Romania: Oxygen adds Farmec to its portfolio
Full-service agency Oxygen extends its client portfolio and adds Farmec, the largest cosmetics manufacturer with 100% Romanian capital. Oxygen was chosen Farmec’s corporate and brand communication agency following a complex […]
5 skills needed to start a home business
Pixabay CC0 License The attraction of home-based business models is greater than ever, not least due to the fallout of the pandemic. If you are looking to finally take control […]
Romania: PR & Communication Summit to assess sector’s priorities in 2021
After a year of adaptation, resilience and reinvention, PR industry entered a year during which it will establish its priorities and reinvent strategies. PR & Communication Summit, the biggest Romanian […]
EACA: 7 lessons for European Premium Brands looking to thrive during recession
A recently released study from EACA Knowledge Centre of Effie Europe winners reveals 7 salutary lessons on how marketing communications enable premium brands to thrive during a recession. Titled the […]
Eurobest 2020 announced the componence of the juries
Eurobest announced the names of the jurors who will judge and recognize work in the 2020 awards. Now in its 32nd year, the awards – which are part of the […]