Facebook is the undisputed leader among the social networks available in Romania, 4 out of 5 people using it as social network of choice. Compared to last year, the number of Facebook users doubled, from 1.8M in November 2010 to 3.8M now.
Following Facebook’s ascending trend, Evensys is organizing Social Networks Strategy on November 29th, at Crowne Plaza Hotel in Bucharest. The event is exclusively dedicated to marketing and communication on Facebook, aiming to match the demands related to its usage.
The 2 renown international speakers to attend the event are Helen McGee from OMD International, and Galvea Kelly from Mercury 360 and Brand Nua.
Helen McGee is Head of Social OMD International, digital creative and marketeer with over 12 years of multinational experience in developing strategical and innovative solutions. She worked in international campaigns and her involvement in social media started once with her Myspace experience. She also developed communities, events and experiences for brands such as Coca-Cola, Apple and Nestle.
Another international speaker at the event is Galvea Kelly, Social Media Consultant Mercury 360, founding member and CEO of Brand Nua, agency specialized in social media and digital video in Ireland. Kelly works for companies in UK, Ireland, France, Germany, US and Romania and has among its clients Unilever, Toni and Guy, Electric Picnic, Berlin Festival, Kinetica Sports, Prosperity, IRFU Charitable Trust.
Social Networks Strategy is an event targeting the professionals in communication and marketing working for agencies and clients, but also people interested how they can use Facebook in order to support their products or services.
In Romania, an user accesses Facebook around 3.5 times a day, each session lasting around 66 minutes. 53.4 % of the employees that are using social networks do that from work, while 59.6% pupils and students do the same thing while they are in school.