Starting January, The Public Advisors is the official PR and communication agency for MediHelp International in Romania.
MediHelp International is the largest private health insurance broker in South-Eastern Europe.
The account will be handled by The Public Advisors’ Health&Beauty PR department. The main objectives are increasing brand notoriety and positioning MediaHelp International as top of mind when it comes of performant private health insurances. The strategy to be implemented combines classic PR – press releases, press conferences and events – with mobile interactive marketing, luxury brand endorsement and others. The agency will also focus on online, including forums and blogs, social media and LinkedIn.
It’s a joy for us to work with clients such as MediHelp International. Certainly, they are leaders in private medical insurance and were pioneers in a sector that is new for Romania and this must be appreciated. We like to be in the same time with innovative and creative people, that are permanently challenging us
Managing Partner The Public Advisors
We chose The Public Advisors for various reasons: professionalism, enthusiasm and dynamism they proved, but also the experience they have in the field. Moreover, it is the kind of agency that knows exactly what its client want. They came up with a plan focused on our needs and desires. I think that, more than anything, a good collaboration and understanding were the most important
President MediHelp International
MediHelp International is leader in private health insurances and is present on Romanian market since 1999. The company allows Romanians, Bulgarians and Hungarians to have access at European health care through a partnership with BUPA International, one of the biggest health insurances companies in the world.
Health&Beauty PR department of The Public Advisors has clients such as Dent Estet, Green Dental, Dent Estet4Kids, AMA Optimex, ON Clinic or Biokinetika.
The team that will handle MediHelp account includes Lidia Pitulea – Group Account Manager and Stefana Chivoiu – Public Advisor.
The Public Advisors is a Romanian PR and communication agency that started its activity in November 2008 and offers to its clients online and offline PR in domains such as retail, real estate, fashion, health&beauty. Among The Public Advisors clients there are ARGO Real Estate Opportunities Fund, ERA Shopping Park Iasi si Oradea, Dent Estet, Green Dental, Avanpremiere Fashion and Life-style Fest, Bunatarie, Crizantema de Aur, Anca Poterasu Gallery, Targ cu Talc events and others.