Romanian advertising agency Violet Advertising changed its name, dropping the “Advertising” in order to properly reflect its identity in nowadays reality.
Violet Advertising means working with instruments from marketing, branding and everything that means communication, adapted to clients needs and in accord with the specific of its market.
“We are a brand consultant preoccupied by supporting brands much more profoundly and more efficiently than classic advertising does. This is where agency’s vision comes from – to be more “brand defenders” and less advertising”, explains the agency, in a press release.
Violet was launched on Romanian market in 2001 as Violet Advertising, a full service advertising agency. It has a portfolio of clients that includes companies such as Cinema City Romania, Cramele Recas, Dole, Gardena, Kauf.ro, Mapei Romania, Maxbet, Real Hypermarket or Springtime.