Month: May 2012
Action Global Communications supports Intesa Sanpaolo Bank’s “Live Inspire” communication campaign
Action Global Communications, the biggest PR independent full service consultancy company in the region, coordinates the campaign “Live Inspire”, launched by Intesa Sanpaolo Bank. Intesa Sanpaolo Bank’s project is an […]
ANCOM: More chatting on mobiles, in 2011
Romanian Authority of Management and Regulations in Communications (ANCOM) published a report that compiles data from the 6 mobile telephony operators in Romania and that shows that, although 2011 was […]
Karamel Sutra flavor for European cinema, TV and online audiences
Ben & Jerry’s wanted to dramatically introduce its new Karamel Sutra premium flavor to European cinema, TV and online audiences, so they chose the artists at BNS in order to do […]
Siemens Race 2012, followed online by over 200,000 people
The second edition of Siemens Race, that took place between May 10th-16th, reached to an online audience of over 200,000 unique visitors that generated over 1.2M page views/impressions, with the campaign […]
Brand Activation Strategy – understand brands’ efforts to build a powerful relation with their target
Brands Activation Strategy, an new Smark KnowHow event – will take place on June 15th and targets marketing professionals in Romania, aiming to make the participants understand which are the […]
Okazii.ro: More online shopping for Romanians in May, due to sports events
Romanians are strongly influenced by the main sports events in May and they buy and search online, on Okazii.ro, sports products and equipment, mainly related to football and boxing. According to […]
Getty Images – 873 photos in motion in one ad, by AlmapBBDO
AlmapBBDO created a 1 minute film for Getty Images, using 873 photos in motion, after extensive research into the archives of thousands of photos of the brand. The ad for […]
Re-Re-Routed, Acura RDX is “Avengers” car
Artists and producers from Brewster Parsons, visual effects studio, contributed to an Acura ad made by advertising agency rp& and Paranoid U.S. director Thierry Poiraud. The literally explosive Acura RDX “Re-Re-Routed” ad presents a […]
Moody Watches, from Campaigns & Grey
Campaigns & Grey launched “Moody Watches”, a campaign meant to fight depression and that was awarded an aDA award at Adobo Design Awards 2012. To address depression issues that 4.5million […]
Romanian winners of Young Creative Chevrolet – to be announce at the end of May
Chevrolet announce the judging of Young Creative Chevrolet (YCC) 2012, with it taking place on May 22nd and works being evaluated by Wilhelmina Arz, Loreta Isac, Cristian Lupsa, Alin Galatescu, […]