Realitatea.NET’s next TV ad, to be result of Realitatea.NET Ad Competition

Advertising

Realitatea.NET opened the entry period for Realitatea.NET Ad Competition, a contest during which people with a passion for advertising and/or film can enter until August 21st, via www.TheCreator.ro/Realitatea, the entries section. The brief involves realizing a TV ad of 20-60 seconds through which the participants must convince as many people as possible that Realitatea.NET should be their 1st news source.

If the TV ad is selected, the entered worked will be evaluated by 2 juries: a general public jury, that votes on the website, and a professionals jury, that includes Romanian advertising professionals and IqAds and Realitatea representatives. The members of the professional jury will be announced shortly.

The final score of an entry will be established as an average of the marks given by professional jury (60% from the final mark) and the average given to that entry by general public, through online vote (40%).

In the end of the competition, there will be given 3 prizes, with the 1st prize of RON 4,000, 2nd – RON 2,000 and 3rd – RON 1,000. Moreover, the ad that will win the 1st place of the competition will be broadcasted on Realitatea TV.

On competition’s webpage, there are available the detailed brief, the rules of the competition and the other details needed for submitting entries. The same page will be used to publish the shortlisted works, as they will be admitted into the contest.

TheCreator.ro is a creative platform powered by IQads that hosts UGC contests, activating the most important creative community in Romania. Until now, the platform organized 13 competitions of design and film, for brands such as Avon, AXE, BCR, Bergenbier, Desperados, Dove, JOE, Nescafe, Puma and  Yahoo!.