Graffiti PR becomes Ketchum’s exclusive affiliate in Romania

Business, PR

 Ketchum, one of the world’s leading public relations agencies and PRWeek’s 2012 Agency of the Year, has signed an exclusive affiliate agreement with Graffiti Public Relations, one of Romania’s largest PR consultancies.

Graffiti PR, led by managing director Mircea Tomescu, has worked with the agency for six years, beginning its relationship with Pleon in 2006 and working with Ketchum since its 2009 merger with Pleon.

Mircea and his team are a powerful presence in Romania and have consistently delivered excellent results for Ketchum clients (…) Graffiti PR combines deep local-market insight and expertise with a very modern view of how marketing, digital and corporate communication services should be integrated in order to deliver business results. Our partnership has proven itself many times over through the years, and we are now looking forward to further developing our opportunities together in the Romanian market.

Jon Higgins,

Ketchum Senior Partner & CEO for International Operations


The agency has grown at a fast pace in the last four years, having to respond not only to changes within the industry, but also to the challenging Romanian economic landscape. By expanding our capabilities and developing in rapidly growing areas such as CSR and digital community management, we are proud to have achieved more than 50 percent growth in a market that has significantly contracted.

Mircea Tomescu

Managing Director Graffiti PR

Graffiti Public Relations delivers a comprehensive set of strategic communication services, from multi-platform storytelling to the development of sustainability platforms, to business counseling on private, public and social sector issues, to digital community management. Paired with the strength and depth of Ketchum’s offerings and global network, clients that plan to expand their business to Romania or to strengthen their presence in the Romanian market will continue to benefit from the high-quality, seamless service Ketchum delivers around the globe.

Our consultancy services require ongoing access to deep industry and functional expertise. The exclusive affiliation with Ketchum strengthens the commitment of both agencies to share resources, expertise, relationships and capabilities to service client organizations and pursue new growth opportunities. We are delighted to become an active part of Ketchum’s knowledge sharing, with full access to five global practices, more than 25 global specialty services, and Ketchum University

Mircea Tomescu.

Graffiti Public Relations is one of the top three public relations agencies in Romania in terms of both business value and size of its consultants team, with numerous prizes won at the most important local and international competitions of the industry. The agency works with clients from various industries and market sectors.

Ketchum is a leading global communications firm with operations in more than 70 countries across six continents. Named 2012 PR Agency of the Year (PRWeek) and the winner of an unprecedented three consecutive PRWeek Campaign of the Year Awards, Ketchum partners with clients to deliver strategic programming, game-changing creative and measurable results that build brands and reputations. For more information on Ketchum, a part of Diversified Agency Services, a division of Omnicom Group Inc., visit .

Diversified Agency Services (DAS), a division of Omnicom Group, manages Omnicom’s holdings in a variety of marketing communications disciplines. DAS includes over 200 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.