KIA Tip-Off 2012 Season officially starts October 30th

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The KIA Tip-Off 2012 Season officially starts October 30th and, to celebrate that, Goodby Silverstein & Partners has created this beautifully rhythmic spot, “Countdown”.

It’s directed by Bob Industries’ Spencer Susser and edited by Kim Bica, Arcade Edit.

The spot features some recognizable players including: Andre Iguodala, Andrew Bynum, Kobe Bryant, Kevin Garnett, Stephen Curry, Joakim Noah, Blake Griffin.

Goodby Silverstein & Partners

Co-Chairman/ Creative Director: Jeff Goodby

Creative Director: Marty Senn

Creative Director: Nick Klinkert

Copywriter: Zac Spector

Copywriter: Dave Bird

Art Director: Michael Gurman

Executive Producer: Tod Pucket

Producer: Timothy Plain

Production Company: Bob Industries

Director: Spencer Susser

Executive Producers: TK Knowles, John O’Grady, Chuck Ryant

Production Supervisor: Rachel Slayback

Production Manager: Bart Lipton

Editorial Company: Arcade Edit

Editor: Kim Bica

Managing Partner/EP: Damian Stevens

Executive Producer: Nicole Visram

Post Producer: Denice Hutton