Prime, PR & communication students’ association, changed its visual identity in order to adopt a more friendly and less corporate communication direction both with the students and its partners. The association aims for a refreshment of its communication by focusing on team work, initiative, dynamism, passion, transparency and adaptability.
The new identity was rolled out after a 2 days teasing on Facebook . The members of the association had an important role in promoting the new identity on their own profiles.
With a new visual identity and a new website, Prime celebrates 16 years since it is involved in forming PR and event organizing specialists. Prime is an association present in more European countries, among which Romania, Slovenia, Italy, Spain and Turkey.
Besides rebranding, Prime is also preparing to open entries for the anniversary edition of its main event, National Congress of Communication Students (CNSC), scheduled to take place on April 18-20. This year’s event will focus on Brand Experience (1st day of CNSC) and online strategies and tactics (2nd day), completed with workshops scheduled to take place in the last day.
For CNSC, Prime has a series of partners among which Dacia, Comunicare.ro, Grolsch, Bitdefender, Tashi, Cumpana, Tipro. Media partners are IQads Kadett, PR Romania, StartUB, Metropotam, Hipo, Studentie.ro, PR Wave, Comunicate de Presa, WebCultura, Buzz!Camp, TV City, Student din Provincie, Gen90, BestJobs, Scoala ADC*RO, Ambition!, Dor de duca, Bucharest Guide, IAA Young Professionals, StudLife, 7 seri, Romania pozitiva, Iqool, Academiclink, Witmo.ro, Vinsieu.ro, Onlinestudent.ro, Studentiq.ro, Studentabil.ro, Calendar evenimente, Evenimentestudentesti and UN Youth Romania.