Romanian Centrade Saatchi & Saatchi and the lawyers firm Bulboaca & Asociatii organize, on October 16th, the seminar “A strong brand – the road from a brilliant idea to a successful brand”, at Athenee Palace Hilton in Bucharest.
During the seminar, the speakers will offer to the participants info on brand creation from an advertising agency’s perspective, details about how to transform a brand into a success story, ways to promote brands and also info on how it can be protected as efficient as possible from a juridical point of view.
The speakers of the seminar are representatives of Saatchi & Saatchi Romania (Mona Opran – COO, Laura Iane – Creative Group Head and Raluca Gonzales Blanco – Senior Strategic Planner) and of the law firm (Adrian Catalin Bulboaca – Managing Partner, Valentin Berea – Partner, Ioana Narosi and Vicu Buzac – collaborating lawyers).
We’re happy for the partnership with the law firm Bulboaca & Asociatii. Even if the domains differ, the subjects to be discussed are completing each other, so that the artistic vision includes the juridical part of the process to develop a successful brand. I hope this event will continue to a series of successful seminaries, with various themes and of maxim interest for the public
CEO Centrade Saatchi & Saatchi.
We are honored to organize, in partnership with Centrade Saatchi & Saatchi, this seminar, with the chosen theme being a challenge for the both sides. During the seminar, there will be discusses subjects such as conceiving a rand from the artist creator’s perspective, building a brand in such a manner as to have an efficient juridical protection, promoting a brand, ways to protect in front of imitators that want to profit of brand’s name and many other theoretic and practical aspects of interest
Coordinator Intellectual Law practice within Bulboaca & Asociatii.