From the very entrance on Romanian market, in October 2013, Vicomte A. appointed GolinHarris to handle its communication.
Vicomte A. is more than a creative brand that guides itself on non-conventional elegance in all it does, it is the symbol of a family and of the passion for quality clothing. (…) To communicate Vicomte A. story on the Romanian market, we chose to work with GolinHarris, a nice PR family. We found in agency’s team a deep understanding for our business, combined with that dose of madness and creativity specific to Vicomte A. The things came naturally afterwards. We have that desire chemistry between the client and the agency
Ana Maria Luiza Hudea
General Manager, Vicomte A.
With a complex communication mix, including from social media to dedicated events, GolinHarris will tell the story of Vicomte A. brand, that appeared in the middle of a French aristocratic family and aimed to bring a new perspective over fashion with classical clothes tailored with an original note.
We are happy to be part of Vicomte A. family, a client both sofisticated and creative and daring; together, we will build communication campaigns with the same features. The first step was to understand brand’s personality in all its profoundness so we can dress the story in the same clothes like Vicomte A.. We believe in unity and creativity turned into relevant tactics for targeted public and adapted to the trends. We want, together with Vicomte A., to set the new trends in fashion and communication
Senior Manager, Consumer Division, GolinHarris Bucharest.