Women called on to break up with bad fitting clothes in latest Simply Be campaign, created by House 337
Simply Be, the fashion brand which makes clothes that fit all women’s bodies, is urging the nation to break up with bad fit in its autumn/winter advertising campaign, created by […]
Daring new campaign for Hornbach centered on work clothes
Hornbach, one of the main building materials and gardening retailers in Europe and Romania, launched a new ad campaign, bringing in the spotlight the clear proof of any constructions or […]
GfK study: Half of Romanian capital’s inhabitans shop from malls
GfK Romania made a consumption habits study investigating where Romanians are shopping for their clothes. Bucharest is the city with most malls and this kind of commercial center is preferred […]
cora and DDB Romania launched the trend of outfits with “a travel ticket”
cora Romania launched an innovative campaign on the market of FMCG retailers and opens the summer season with its own fashion collection. To inspire cora’s clients to create trendy outfits, […]
Fashion swap platform Flipster.ro, launched on Romanian market
Flipster.ro, the first online platform of fashion swap, entered Romanian market on April 25th, allowing its users to exchange with each other shoes, clothes and accessories Flipster.ro was developed after […]
Fred & Farid Shanghai orchestrated a social media striptease for Vicomte A.
Fred & Farid Shanghai orchestrated a social media striptease for Vicomte A., using the customers to promote and share in social media fashion brand’s women collection. For this, the agency […]
GolinHarris to handle PR in Romania for French clothes range Vicomte A.
From the very entrance on Romanian market, in October 2013, Vicomte A. appointed GolinHarris to handle its communication. Vicomte A. is more than a creative brand that guides itself on non-conventional elegance […]
“Donate your good coat” – an initiative Liberty Center and Casa Ioana to help homeless people
“Donate the good coat” is an initiative meant to help homeless people to find a work place and was launched by Liberty Center and Casa Ioana to underline the obvious […]