34 strong Romanian brands made it in Romanian Superbrands Book


Superbrands Romania launched the 6th edition Superbrands Book for Romania and awarded Superbrands trophies during a special gala, Romania on Stage. The awards and gala marked the end of the 2013-2014 edition of Superbrands program, aimed to recognize the exceptional performances in branding.

The event took place at JW Marriott Bucharest Grand Hotel, on April 15th, and brought together over 100 representatives of the business world, specialists in branding, specialized mass-media, guests from Romania and Moldavia, and the personalities that were part of jury.

Always, Aqua Carpatica, Ariel, Avon, Bonduelle, Borsec, Cargus, Catena, Cărtureşti, Dacia, DHL, Fairy, Floriol, Furazolidon Terapia, Gerovital, Gillette,  Head & Shoulders, Humana, Jolidon, Lidl, JW Marriott, Medlife, Mobexpert, Nivea, Ocean Fish, Orange, Pampers, Persil, Raiffeisen Bank, Rigips,  Rom, Scotch Brite, Sensiblu, Unicredit Tiriac Bank are, alphabetically, the 34 brands that took the stage and received Superbrand status and competition’s trophy.

Superbrands Honorary Recognition trophy was handed to IAA Romanian Chapter for its success in bringing together an industry that transformed Romanian creativity into a country brand.

It is a honor to receive this trophy today, as representatives of all IAA members and of all the other presidents that ran association’s destinies for 20 years. Through each of their efforts and with help from supporters of IAA projects, the association became a undisputed leader when we are talking about the advertising industry. We want, in the future, to maintain the standards and to prove to the entire society the importance of advertising in developing this country

Mihai Barsan,

President IAA Romania.