Harley-Davidson’s communication account in Romania, handled by The Practice

Business, PR

Romanian The Practice handles, since April, the communication duties for Harley-Davidson in Romania, offering to the company strategic communication services, PR actions’ development and implementation and social media services, all to help consolidate brand’s position in Romania.

At international level, Harley-Davidson builds, for 110 years, an impressive story, in which the main roles are occupied by clients and their passion for bikes. From communication’s point of view, Harley-Davidson respects a rigorous standard when it comes of image and of the relation with all the relevant audiences (…) The Practice proved that it has an excellent understanding of the brand and of its challenges. Also, it showed us it has the strategic thinking, the needed resources and competences to answer Harley-Davidson’s challenges on Romanian market

Bogdan Bucurescu

General Manager Harley-Davidson Bucharest

harley buh

We are happy that a legendary brand like Harley-Davidson chose us as a communication partner in Romania. At The Practice, we have an integrated approach of communication and, with everything we do, we aim to be creative and efficient so brands in our portfolio achieve their objectives. We will do the same thing wisely, with professionalism and passion, also for Harley-Davidson

Monica Jitariuc

Co-Managing Director The Practice