Havas acquires a health and wellness agency in Germany

Advertising, Business

Havas bought German communication agency Bird & Schulte Advertising, an award-winning agency based in Freiburg. The agency offers a full spectrum of services for Rx and OTC, including advertising, digital media, events and medical education.

Jeremy Bird and Monika Schulte, the co-founders of the German ad business, will continue as Joint Managing Directors and the agency will continue its activity as Havas Life Bird & Schulte. The agency will draw on the expertise of Havas Health global network and will be able to service additional clients and markets, offering to the clients from the evolving health and wellness landscape an even more complete full-service unified offering, from marketing to medical education, PR and market access focusing on professionals and patients.

The Bird & Schulte team, its culture and entrepreneurial spirit are all a great fit with Havas Health, and I am delighted to welcome them to our group. We share roots in collaboration with clients and teams (…) Additionally, Bird & Schulte operates with the same focus on creativity that we strongly value across our entire Havas network.

Yannick Bollore,

Global CEO Havas.

Our partnership will combine industry-leading strategy and insight with highly honored creativity to deliver best-in-class results for our clients with a greater market reach (…) We believe that Bird & Schulte’s broad health and wellness brand-building expertise, its deep talent pool and its future-forward business model will add great value for our clients.

Donna Murphy,

Global CEO, Havas Health.

Source: https://twitter.com/HavasHealth
Source: https://twitter.com/HavasHealth

Bird & Schulte is known for its mix of astounding creativity and strong scientific knowledge. Jeremy Bird, joint managing director and creative director, oversees the creative process from initial concept to final realization and his work was honored at New York Festivals, CLIO Healthcare Awards, Global Awards, Eurobest and Comprix. Monika Schulte, joint managing director  and strategy & client services, holds a Ph.D. in cell biology from the University of Freiburg and has worked in the health and wellness industry for a dozen years, on both the client and agency sides.

Havas represents a fantastic opportunity for us to leverage our innovation across a broader range of clients, markets and services within health and wellness (…) The additional expertise available within the network will complement our core competencies and allow us to deliver increasingly unified campaigns.

Jeremy Bird

We are excited to be joining the Havas family. Through shared strategy, planning and account resources provided by Havas Health, Havas Life Bird & Schulte will be able to fulfill the needs of a far more significant client base (…) It will allow us to continue our sustained growth while ensuring that we offer the same service, support and quality that our existing clients have come to expect.

Monika Schulte