Bancpost takes fans to Northern Ireland to support the Romanian National Football Team

Business, Creativity, Marketing

Bancpost, one of the leaders of the Romanian banking system and official sponsor of the National Football Team, launches the “Experience the emotions together with the National Football Team” campaign, enabling football fans to accompany the Romanian National Football Team all throughout their journey to Belfast (11–14 June), for the Northern Ireland – Romania game, part of the 2016 European Football Championship Qualifiers.

Campaign’s launch is the first major project implemented at national level within the partnership with the Romanian Football Federation, by which Bancpost offers memorable experiences outside its branches, on stadiums, in their homes or wherever the passion for football is found.

The strategic partnership concluded with the Romanian Football Federation is a natural choice having in mind the common values we share with the National Football team and with millions of fans: team spirit, passion, constant improvement towards success and strive for performance. Furthermore, we want to offer to our customers unique and memorable experiences that exceed the 90 minute game time, and add a new perspective to how football events are celebrated. The campaign gives winners the unique chance to feel the emotion and energy in supporting the National Football Team not only during the game in Belfast, but also from the backstage of the most popular sport in Romania. The journey to Northern Ireland together with the National Football Team is an opportunity to live at maximum intensity all the important moments before and after the match, as part of the official Romanian football delegation

Aura Toma,

Executive Manager Marketing & Communication – Bancpost.

Bancpost_Echipa Nationala_Irlanda de Nord

Thus, individual customers who purchase, between April 27th – May 27th, any Bancpost product / service included in the campaign enter automatically the race for the two VIP packages for two persons each. The winners will accompany the Romanian National Football Team in Northern Ireland and will support the football players in all the key moments of this journey: they will travel by the National Team charter, will be accommodated at the same hotel as the official delegation, will have the chance to meet the players and will assist the preparatory training session held before the official match.

The products and services included in the campaign are: current accounts (salary account – Favorite Package, pension account – Senior Activ, Personal Banking account), insurances (“Perspectives for Education”, “Perspectives for your Home”, “Perspectives for the Future”), savings products (deposit of 1,000 lei or 500 monetary units in foreign currency), Mobile Banking –  FastMobile, credit cards – American Express, VISA or MasterCard, consumer credits – Name Surname with “payment holiday”, mortgage loans and overdrafts. Each product or service contracted brings another chance for winning. More details on the campaign’s regulation and the products included in the campaign are available on bank’s website and in any Bancpost branch.

Bancpost is a leading universal bank in Romania, operating for 24 years on the local market and having a network of 150 units, 7 corporate business centres and 5 retail regional centres. The bank manages a portfolio of over 1 million corporate, retail and institutional clients, to whom it offers a wide range of efficient and flexible financial banking solutions. Bancpost finances companies both from its own sources and through the credit lines made available in partnership with various international financial institutions. Bancpost is also one of the leaders of the local cards market and developed extended networks of over 550 ATMs, 8,500 POSs and 200 APSs, which offer comfortable and permanent access to bank services. Bancpost is the exclusive partner of American Express for the issuance and acceptance of credit cards and is at the same time a representative of VISA and MasterCard. In line with the bank’s commitment to sustain Romanian values and performance, Bancpost became the Oficial Sponsor of the National Football Team, offering Romanians memorable experiences also outside its branches, on stadiums, in their homes or wherever the passion for football is found.