Author: Cristina Blanaru
Romanian McCann PR to handle communication for the professional tennis player Horia Tecau
Romanian McCann PR will, starting August, coordinate the communication strategy for the international tennis player Horia Tecau, the only Romanian that is a champion in doubles at Wimbledon, US Open […]
Rusu + Bortun work on a CSR platform for Orange in Romania
Romanian agency Rusu+Bortun created an identity to represent the CSR projects and initiatives that Orange Romania is already running for years. The new identity is completed by a dedicated platform, […]
Financials: Serviceplan Group continues on growth course
The Serviceplan Group has closed the 2017/2018 financial year with an increase in sales of 7 per cent and generated agency fees of EUR 415 million. This means that Europe’s […]
HomeEquity Bank empowers Canadian homeowners with new brand platform that empowers retirees
After posting record mortgage numbers in 2017, HomeEquity Bank, providers of the CHIP Reverse Mortgage, announced the launch of a new brand platform today. Created in partnership with Zulu Alpha […]
BMW and FCB Inferno Ccelebrate 60 years of The British Touring Car Championship
The British Touring Car Championship (BTCC) is one of the best-loved, most illustrious and famous motor racing championships in the world. Since its inception in 1958 (when it was known […]
Iceberg announces an EC pilot project to support the digital transformation of SMEs in Romania
Tech and consultancy company Iceberg announced the launch of Digitalise SME, a pilot project financed by the European Commission at the initiative of the European Parliament, which will support the […]
MSL continues its cooperation with Golden Drum as the festival’s exclusive PR agency network partner
25th Golden Drum festival invited MSL to be the festival’s exclusive PR partner for the third year in a row. MSL’s network of agencies will be responsible for carrying out comprehensive […]
Photobox appoints media agency The Specialist Works
Photobox appointed The Specialist Works to handle its communications strategy, media planning and buying account following a competitive pitch against Bountiful Cow. Photobox is the leading digital consumer service for personalized […]
BETC London appointed Nick Docherty as Head of Strategy
Strategist Nick Docherty joins from a global leadership position at Wieden + Kennedy New York to take on the role as Head of Strategy at BETC London. Nick is a global […]
Epica Awards’ campaign for 2018 edition, signed by Wieden + Kennedy Amsterdam
Epica Awards’ visually striking new advertising campaign has been created by Wieden + Kennedy in Amsterdam. It reflects Epica’s impartial approach and unique positioning. Devised by the WK Amsterdam Design […]