Author: Cristi Filipescu
Count the days until Christmas the way you want, with the unconventional advent from Pepsi
Christmas is one of the most anticipated holidays, but it comes with a series of social, material and emotional obligations. Starting from this observation, this year Pepsi wanted to change […]
When the holidays can get a little too much, Pepsi helps you face them in style at the Corner of Dilemmas
With the holidays knocking at our door with more enthusiasm than carolers, it doesn’t take much of a stretch of the imagination to know what awaits us. Christmas is a […]
Roxana Niță (DDB Romania) was chosen by the famous The One Club among Europe’s Next Creative Leaders
Roxana Niță, Creative Director of DDB Romania, was chosen by the famous The One Club For Creativity and The 3% Movement as the Next Creative Leader for Europe, together with […]
RBC fully takes over the Fullscreen Digital software company
Romanian Business Consult (RBC), the local market leader in IT solutions for modern retail and banking, buys Fullscreen Digital, a local software development company with expertise in digital transformation projects […]
MGID launches interactive rich media ads
MGID, the global advertising platform, has announced the launch of interactive rich media ads across its portfolio of premium publishers, driving effectiveness for advertisers through increased audience engagement and attention. The […]
McDonald’s launches two new burgers in the new campaign #TheChristmasBringers, signed by DDB Romania
McDonald’s gets into the holiday spirit with #TheChristmasBringers and two mouth-watering new burgers. As every year, McDonald’s gets wrapped up in the festive spirit and surprises its fans with a […]
The Romanian brand Thank’Q communicates for the first time, together with DDB Romania
In a crowded and dynamic market with many long-standing global communicators, the Romanian dry dog food brand Thank’Q from GAMA GAMA, set out to bring an infusion of local spirit […]
Porcupine Tree for the First Time in Romania at ARTmania Festival 2023
Successfully reunited after a hiatus of more than a decade, the British band Porcupine Tree will perform for the first time in Romania at ARTmania Festival 2023, which will take […]
MGID bolsters global leadership team to accelerate growth into new territories
MGID, the global advertising platform, has today announced the appointment of Sara Buluggiu as VP of Publisher Business Development, and Sergio Vives as Global Head of Publisher Acquisition, to drive […]
United Media Services Study: For 1 in 2 Romanians, the winter holiday shopping starts in November or even earlier; Black Friday is a key moment to tick off some items from the shopping list
Consumer habits tell a lot about what the new trends will be and as the year comes to a closing we are not only looking back, but also at the […]