Author: Newsroom
New research by Dentsu Data Labs and Adverty Reveals Mobile Users Prefer Non-intrusive In-game Ads Over Web Banners
Display advertising placed in natural contexts within games are the favored ad format among mobile users, according to new research carried out by Dentsu Data Labs and Adverty, the leading […]
Channel Factory Launches Office in Munich, Germany To Drive Growth in DACH region
Channel Factory, the world leader in YouTube brand suitability and ad performance on YouTube, today announced that Paco Panconcelli will be joining the EMEA team as Managing Director, DACH. Panconcelli […]
Picnic Media continues rapid expansion with 2 senior hires
Picnic Media, the user-first ad marketplace, moves into a new phase of expansion with the appointment of Manchester-based sales operation One Link Digital to bolster its presence outside London. One […]
White Square changes dates to cope with Covid 19
After assessing the global development of Covid19 outbreak, the organizing committee of White Square festival decided to postpone the dates for the 12th edition of the event. The announcement regarding […]
Leo Burnett London wins Vision Express creative account
Opticians brand Vision Express has appointed Leo Burnett London as its lead creative partner following a competitive pitch. Dare, part of Oliver Group previously held the account since 2010. AAR […]
Rothco, part of Accenture Interactive, shines a light on the darkness of mortgage applications in optimistic campaign for AIB
The mortgage application process can be long and daunting, and it’s often hard to stay motivated when most of the process is out of your control – much like feeling […]
The One Club moves Creative Week 2020 online due to Coronavirus uncertainty
Due to continued uncertainty around coronavirus and spread of COVID-19 in the US, The One Club for Creativity today announced all in-person Creative Week events will move online for 2020. […]
Schweppes’ latest global campaign ‘Here’s to Character’ shines a light on the little moments in which people effortlessly switch into adulthood.
The campaign approaches the topic of growing up with fresh eyes, depicting a subtle, refined and surprising transition into maturity and sophistication. Schweppes is the longest standing brand in its […]
Women in business about inclusivity and diversity, on International Women’s Day
International Women’s Day (March 8) is a global day celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating women’s […]
BestJobs study: 8 in 10 Romanian women sacrifice their rest to handle both work and family
A study made by Romanian online recruiting platform BestJobs points out that 60% of Romanian women are spending between 2-6 hours handling duties related to house maintenance and family, while […]