Author: Newsroom
PwC report: Digital fuels growth in Africa’s entertainment and media industry
After more than a decade of digital disruption, the African entertainment and media industry has entered a new landscape – one where the media is no longer divided into distinct […]
Romanian market: most active advertisers in August, according to mediaTRUST
Unilever, Procter &Gamble and Biofarm are the advertisers who had the highest visibility in Romanian media in August, according to an analysis made by the monitoring company mediaTRUST. In the top of […]
Leonid Sudakov Named President of eurobest’s New Creative Effectiveness Category
With the introduction of a new Creative Effectiveness category this year, eurobest has today announced that Leonid Sudakov, Chief Marketing Officer, Global Petcare, Mars, Belgium, has been named as the […]
Opinion: Can such a competitive industry act collectively?
To think that one agency or just one creative leader can single-handedly shine a light on what the future will be like is utter nonsense. That reflects not only an […]
Eurobest announced 2015 jury presidents, introduced 2 new categories
Eurobest, the European Festival of Creativity, is open for entries for this year’s edition of the awards and announced the names of the 12 jury presidents who will meet in Antwerp to […]
Meet the Romanian Young Lions: The Cyber team
SmoothieDuo is the team that represented Romania in the Young Lions Cyber competition, at Cannes Lions Festival of Creativity 2015, empowered by the long-standing supporter of young creatives, Renania. The […]
Meet the Romanian Young Lions: The Heart Directors
The Heart Directors are the art directors that won the Design competition at The Alternative School for Creative Thinking. As such, they represented Romania in the Young Lions Design competition […]
Meet the Romanian Young Lions: the PR team
Ada Musat and Elena Matyas are the Sharp Minds, the Romanian team which qualified in the Young Lions PR competition. After having successfully completed The Alternative School’s courses, they rightfully […]
Post-Cannes notes: The mattress
Have you been a passerby on the Croisette near Palais de Festival in Cannes on Tuesday, the 23rd of June 2015, around 4:30 in the morning, you would have seen […]
Post-Cannes notes: Sagmeister and Walsh’ Creative Renaissance
One of the most anticipated talks at Cannes Lions this year, at least by art directors and designers, for sure, was the “A Creative Renaissance” seminar by Adobe, which opened […]