Author: Romanita Oprea
McCann Worldgroup Romania won at Cannes Lions, 10th years in a row
McCann Worldgroup Romania remains the most awarded agency on the Romanian market at Cannes Lions festival, after winning for the 10th year in a row. In 2011, McCann București, MRM […]
Publicis Groupe Romania wins 10 awards at Cannes Lions 2021, with Leo Burnett Bucharest and Publicis Romania campaigns
Publicis Groupe Romania obtained the best results among the communication groups in Romania, but also within Publicis Groupe Central and Eastern Europe at this year’s Cannes Lions festival, being the […]
Betfair supports live emotions and decisions in a new campaign signed by Mercury360
To football lovers, June is like a breath of fresh air after a tough year: international football is back with those beautiful matches that leave us breathless and keep us […]
Caroli Foods and Next Advertising greet Romanian consumers with Hello, natural ingredients! Goodbye, worries!
Maestro Ready Meals targets consumers who appreciate high quality and tasty recipes, which it is reflected throughout all the campaign channels and tactics. From the packaging to the product shelf […]
Top TV shows in Romania, according to Content Power Ratings conducted by Starcom
According to Content Power Ratings, a study conducted by Starcom Romania based on an innovative system of ranking TV programs, Romanians’ top favorite shows in February-May 2021 were led by […]
Skanska succesfully completes the transaction for the sale of buildings 6.2 and 6.3 in Campus 6, Bucharest
After selling the office buildings 6.2 & 6.3 in Campus 6 for 97 million euros, Skanska now transfers them to the new owner, S IMMO AG. The transaction that took […]
Grapefruit launched Digital Evaluator
The digital agency Grapefruit proposes itself to awaken the Romanian digital industry. Digital Evaluator is an assessment tool meant to help the organizations analyze and evaluate their digital maturity. The Digital […]
Takeaways from Shopgrade, The Forum for Romanian Retail Marketing
The third edition of Shopgrade saw dozens of representatives from brands, agencies and retailers re-uniting for a full day of research reports, trends analysis and solutions showcase. With a line-up […]
Romania: Marius Goleanu is KUBIS’s new Head of Innovation
Marius Goleanu has been with KUBIS for the last seven years, and starting this month, he acts as Head of Innovation. His new mission focuses on creating unique experiences for […]
Favbet rebranded and chose Adrian Mutu as the brand’s image in Romania
During an event in Bucharest on May 26th 2021, Favbet announced its rebranding, as well as its plans for the next years, bringing in front of the journalists, though a video-call, two […]