Author: Romanita Oprea
An Open Letter to the Advertising Technology Industry from MGID
Russia’s attack on Ukraine stretched into its sixth day on 1st March, with a huge armoured convoy moving toward the capital, Kyiv, and major cities hit by more heavy shelling. […]
Altex comes back to the charismatic communication that is known for, in the most recent corporate campaign signed by DDB Romania
Altex, the leader of the retail market, and the one has always been injecting “normality” in Romanians’ lives, puts the accent on a series of modern services, meant to transform […]
GroupM experts: Media budgets, +17% in 2021 vs 2020
The GroupM This Year, Next Year 2021 report announces record increases for the global media market. 2021 brought up a 21% growth, powered mainly by digital advertising which went up […]
Over 40 top international and Romanian music professionals and music icons share their expertise at East European Music Conference online camp 2021
In a Europe still affected by the Covid-19 pandemic, with a cultural industry in standby, heavily impacted by unpredictability, professionals working in events and in the cultural industry feel an […]
Tribal Worldwide and Samusocial in Romania launch the first real estate agency that rents the spaces where homeless people live in
Tribal Worldwide together with Samusocial from Romania, the non-governmental organization whose mission is to save homeless people in Bucharest, launches the Real life estate project that aims to raise funds […]
Consuela Popa (Consolight): “Our medium and long-term objective is the consolidation as a leader on the market of electric products and solutions distribution”
A family-owned company celebrating 25 years on the market, a leader in its segment and one always looking for consolidation and being better. AdHugger talked with Ionut Popa, CEO and […]
cora Romania brings in the limelight the home magic alongside Tribal Worldwide Romania
„Magia de acasă” (The home magic) is the new communication platform for the hypermarket cora in Romania, part of the brand’s global strategic repositioning process. cora has been working on […]
Andrei Dragu was promoted to COO of v8
v8 announces that Andrei Dragu becomes Chief Operations Officer within the team, after 5 years Business Development Director. The announcement was made after Adina Stănescu took over the position of […]
Dateio launched in Romania, with UniCredit Bank, the ShopSmart platform
Dateio, a fintech company founded in 2013 in Prague, developed a card-linked marketing white-label platform offering bank customers deals directly in their mobile banking app. They’ve now recently launched their […]
Spark Foundry study: Facebook – favorite SoMe platform for Romanians
In the last year, the need for connection and information has increased, according to the New Media Adoption study, carried out by the media agency Spark Foundry, a member of […]