Category: All News
Coors Light unveils energy-efficient rooftop ads, to inspire Americans to reduce home-cooling costs this summer
Globally, 2021 was ranked the fifth warmest year on record since 1880.* Heat waves are more frequent, and in Miami, there have been more 90-degree days than ever before. Air […]
Planning for attention: New report reveals how brands can reach most engaged audiences
A new report by independent media agency The Kite Factory reveals key insights into the diversification of media consumption of UK adults and how audience attention within digital platforms compares […]
Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft
In December last year, Serviceplan Bubble and O2 demonstrated with ‘Every Home’ that O2 has the right Internet to suit every home. The ‘Every Home’ spot depicted an epic building […]
Digital citylights equipped with AI-based software and build-in cameras fighting the dramatic rise in mental health issues
Anxiety Meter can measure passers-by’s anxiety with their permission. One-third of passers-by interacted with the ad 817 % longer than the DOOH average. The ones with the highest level of […]
Lenny Kravitz, in an ad for Y from Yves Saint Laurent
The iconic submerged YSL Cassandre sits at the bottom of a blue sea on powdery white sand, like an apparition. Then he appears, rising from the depths towards the light. […]
NOBOX appoints Rosie Laurence as Chief Client Officer
NOBOX, the social media first creative agency has added veteran strategist Rosie Laurence to its C-Suite, joining the agency as its new Chief Client Officer. Laurence, who comes to NOBOX […]
The 10 Group appoints former Wunderman Thompson CEO Tamara Ingram as first chairwoman
Integrated communications and content agency, The 10 Group, today announces the appointment of industry stalwart Tamara Ingram OBE as the company’s first ever chairwoman. With over four decades of experience […]
Cheil | Centrade consolidates its integrated communication service offering by launching the Digital Media division, headed by Ecaterina Matei
Ecaterina Matei joins the management team of Cheil | Centrade, the Southeast Europe hub of Cheil Worldwide network, assuming the coordination role of the newly launched Digital Media division, adding […]
impact.com appoints Mike Head as CRO and Jenna Mills as Director, Public Relations, promotes Cristy Ebert Garcia to Chief Marketing Officer
impact.com, the leading partnership management platform, has announced the appointment of Mike Head as Chief Revenue Officer (CRO) and Jenna Mills as Director, Public Relations, having also promoted Cristy Ebert […]
Romanian Digital Marketing Forum to help shaping marketing strategies in 2022
Romanian Digital Marketing Forum is scheduled to take place in hybrid format – online and on location – on May 16-17, at Marriott Hotel Bucharest. The event starts with a […]