Category: Know-how Sharing
#StartUp tips: Making Your Business Stand Out And Get Noticed By Everyone
Your business needs to stand out on the market, and not just to customers. Yes, standing out to customers is important seeing as you want them to choose your business […]
Delia Dragomir (Eucom Business Language): “The CAN DO attitude is one that characterizes us and sets us in motion”
Strong business development professional graduated from Universitatea de Vest in Timisoara, AdHugger.net discussed with Delia Dragomir, co-founder of Eucom Business Language, and found more about the company’s marketing and communication strategy, Agile Learning, […]
KPMG Property Lending Barometer: Industrial/logistics most attractive asset class post-COVID
The industrial/logistics asset class is presently the most attractive for a majority of banks in Central & Eastern Europe (CEE) following the breakout of the COVID-19 pandemic, according to results […]
Zenith: Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%
Advertisers will increase their global ad expenditure by 4.3% in 2020, but the commercial audiences supplied by media owners will shrink by 1.6%, fuelling a 6.1% increase in media prices, […]
Philip Morris Romania makes changes in top management
The structure of the commercial organization of Philip Morris Romania underwent a series of changes, with focus reorienting on 3 pillars, Consumer Experience, Marketing & Digital and Commercial Operations, which […]
Chimney Vigor Group Appoints Laura Romeu as Chief Growth Officer
Chimney Vigor Group (CVG) today announce the hire of Laura Romeu as Chief Growth Officer to their new Health and Wellness vertical, operating from the New York office. For more […]
WarnerMedia EMEA appoints Polly Cochrane to executive leadership team as Country Manager for WarnerMedia UK & Ireland
Priya Dogra, recently announced as head of WarnerMedia EMEA & Asia (excl. China), made a key new appointment to her executive team. Polly Cochrane has been promoted to Country Manager […]
Let’s fast forward to the future and let CompetitIAA 2020 begin!
IAA Young Professionals, the association of young professionals in the Romanian marketing and communication industry, gave the start of the tenth edition of CompetitIAA. Students from all over the country […]
Reveal Marketing Research Study: Young people are the most dedicated promoters of their favorite brands
For over half of Romanians, a positive experience with a product persuades them into becoming loyal to that company (54%), which also applies to negative experiences, stopping them from using […]
Research: Customer data analysis key to omnichannel marketing success and business growth
Companies which collate and analyze customer data, both online and offline, have grown 16% in the last year and are more than twice as likely to significantly exceed business goals […]