Category: Business
pastel and Renault Commercial Romania, partnership extended to regional level
Romanian pastel, an integrated brand experiences agency, extended its partnership with Renault Commercial Romania for the post-sales-related communication campaigns at regional level. Following a pitch for the winter communication concept, Renault Central […]
Cawley Nea\TBWA announces new ECD, rebrands as TBWA\Dublin
Cawley Nea\TBWA has rebranded as TBWA\Dublin, marking a new chapter in the company’s development. The move is intended to better reflect the ‘Re-founders’ culture at the heart of the agency, which […]
MCI.TechVentures Fund’s stake in European e-store Windeln.de ups to over 15%
MCI.TechVentures Fund (MCI.TV), managed by Private Equity Managers, upped its stake in Windeln.de – e-retailer for baby and children’s products – to reach to over 15% shares, becoming company’s larger shareholder. This […]
10 years of creativity and success for The Practice – part II
In April 2012, as shown in an article on AdHugger, Monica Jitariuc became Partner within The Practice, with 5% of shares, at a moment when the agency’s social media business generated […]
10 years of creativity and success for The Practice – part I
Launched in November 2006, as an entrepreneurial initiative of Gabriela Lungu, renowned and very esteemed manager with a huge experience in PR, alongside Ioana and Stefan Iordache, the leaders of […]
Romanian LaDorna brand relaunches with a new visual identity for its dairy products
Romanian brand LaDorna, one of the most known milk and dairy brands in the country, ends the year with a strategic image change, the most important project the brand had […]
IAB’s AdEx: Online advertising, up 13.4% to €18.6BN for H1 2016
IAB Europe, in collaboration with IHS Markit, has released AdEx Benchmark H1 2016 study, with data revealing that online advertising went up 13.4% to €18.6bn for the first half of 2016, […]
Georgiana Dragomir (Grapefruit), MIT Global Entrepreneurship Bootcamp Journal – Part II
We are coming back to you with the second part of Georgiana Dragomir’s (Managing Director Grapefruit) written story about her MIT Bootcamp experience. You can find the first chapter here. […]
Teo Migdalovici spoke about creativity and advertising, presenting at Golden Drum
Teo Migdalovici is an international public speaker and trainer and has attended, over the past 18 years, major international events related to the marketing and communication industry, with remarkable results. […]
Former McCann Erickson & Naked Communications join Verbalisation’s leadership team
Verbalisation, the behavioral communications agency, has hired Rachel Emms as Strategic Development Director and Nick Tate as Chief Growth Officer following new business wins for The Sun, The Times, Dow […]