Category: Business
Stack bolsters senior team with new Planning Director
Leading customer acquisition and engagement agency, Stack, has appointed Caroline Deput as Planning Director, marking a significant step in the growth of the agency. Deput will take up her new […]
Publicis One announces local leadership in Romania
Publicis One announced today its local leadership in Romania, nominated by Misa Lukic, Chief Executive Officer, CEE. Publicis One is the global communications enterprise that unites all of Publicis Groupe […]
Visa launches in Romania “Perhaps the simplest promotions worldwide”
Visa Europe runs during the winter holidays several initiatives aimed at fostering card payments, offering prizes in money and shopping vouchers to Romanians who pay by card in stores and […]
RTB House consolidates competitive position in Spain, Portugal, and Benelux with new appointments
RTB House has appointed two new Country Managers in Western Europe, a move expected to strengthen its position as a leading retargeting service provider in Spain, Portugal and Benelux. From […]
pastel and Renault Commercial Romania, partnership extended to regional level
Romanian pastel, an integrated brand experiences agency, extended its partnership with Renault Commercial Romania for the post-sales-related communication campaigns at regional level. Following a pitch for the winter communication concept, Renault Central […]
Cawley Nea\TBWA announces new ECD, rebrands as TBWA\Dublin
Cawley Nea\TBWA has rebranded as TBWA\Dublin, marking a new chapter in the company’s development. The move is intended to better reflect the ‘Re-founders’ culture at the heart of the agency, which […]
MCI.TechVentures Fund’s stake in European e-store Windeln.de ups to over 15%
MCI.TechVentures Fund (MCI.TV), managed by Private Equity Managers, upped its stake in Windeln.de – e-retailer for baby and children’s products – to reach to over 15% shares, becoming company’s larger shareholder. This […]
10 years of creativity and success for The Practice – part II
In April 2012, as shown in an article on AdHugger, Monica Jitariuc became Partner within The Practice, with 5% of shares, at a moment when the agency’s social media business generated […]
10 years of creativity and success for The Practice – part I
Launched in November 2006, as an entrepreneurial initiative of Gabriela Lungu, renowned and very esteemed manager with a huge experience in PR, alongside Ioana and Stefan Iordache, the leaders of […]
Romanian LaDorna brand relaunches with a new visual identity for its dairy products
Romanian brand LaDorna, one of the most known milk and dairy brands in the country, ends the year with a strategic image change, the most important project the brand had […]