Category: Business
IPG Mediabrands to measure digital campaigns ratings with comScore
comScore announced IPG Mediabrands has selected the company as its strategic partner for digital campaign measurement. IPG Mediabrands will use comScore validated Campaign Essentials as a preferred solution for measuring […]
Inspiration, tech and trends in events organizing, available to Romanian professionals on a new platform
10 of the most renown local and international professionals in events organizing sector will gather in Bucharest to contribute to the launch of a platform for Romanian professionals in the […]
pastel teams up with kika for the 2nd year in a row, extends collaboration to digital
For the second year in a row, pastel continues to work with kika and, after a full year in which the agency created for kika brand experiences in a large area of […]
Hasan& Partners opens in Stockholm
hasan & partners Stockholm officially opened this week. Along with hasan & partners, the leading Helsinki-based marketing communications agency, there are four founding partners: Camilla Hahn Fortkord – Managing Director, together with […]
TBWA and FRIENDS Advertising join forces on Romanian market
TBWA Bucharest, part of TBWA Worldwide and the local independent agency Friends Advertising, today announce that they will combine their operations in Romania. The newly combined agency – Friends TBWA\Bucharest, will take responsibility for […]
Romania’s GPeC Summit – 7 more days to register
GPeC Summit is still open for registration until May 21st and also for buying tickets to the e-commerce event. The event will take place in Bucharest, between May 26th-28th, with a 3-day pass costing […]
Paul Caiozzo joins Goodby Silverstein & Partners New York
Paul Caiozzo has joined Goodby Silverstein & Partners as executive creative director of the New York office. He assumed his new duties starting this week. Caiozzo’s history includes stints at Twofifteenmccann, Crispin Porter + […]
Rogalski Damaschin launched in Romania Paula’s Choice cosmetics brand
American premium cosmetics brand Paula’s Choice was officially launched on Romanian market during an event organized by Romanian agency Rogalski Damaschin Public Relations. The event took place on May 9th, at […]
15 years of GrupSapte on Romanian BTL & Field Marketing market
Romanian BTL, field marketing and shopper interaction agenc y GrupSapte celebrates 15 years on Romanian market. Founded in Cluj and with offices all over the country, GrupSapte provides services like sales support, shopper […]
A day in a life of a client service…. Every day is a new challenge!
Every day is a new challenge and I say this because even writing about one is a challenge. For me, it’s quite hard to describe a day in my work life, because […]