Category: Business
Initiative Romania launched Media Fact Book 2014 and predicts the start of media’s programmatic era
Initiative Media, part of Interpublic MediaBrands and active in Romania as part of Lowe Group, launched Media Fact Book 2014, the 18th edition of the only report that offers an […]
Irina Ionescu is the new PA&Communication Manager for Coca Cola Romania & Moldavia
Irina Ionescu is the new Public Affairs & Communication Manager Coca-Cola HBC Romania and Moldavia and she took over the position on May 12th. The appointment represents her come back in […]
Oana Tanasescu left Philips’ marketing department
Oanei Tanasescu, Lead Marketing Manager Philips Consumer Lifestyle South Eastern Europe and Regional Marketing Manager Domestic Appliances Philips Central Eastern Europe, decided to leave the company in the end of […]
Up to Euro 500,000 for start-ups at @ICEEfest
Tech companies and projects that just started their activity have the chance to present their projects on ICEEfest’s stage, close to the big brands and global companies from online industry. ICEEfest, biggest […]
A brand celebration: Romanian Joe turned 20 and is “easy irresistible”
Nestle Romania celebrated the 20th anniversary of its Joe brand, during an event that bought together, in Timisoara factory, employees, representatives from authorities and partners. The anniversary was a step […]
Paul Caiozzo on creativity: You have to trust that it’s always inside you
Paul Caiozzo recently joined Goodby Silverstein & Partners as executive creative director of the New York office. During his career, he worked with Twofifteenmccann, Crispin Porter + Bogusky and Cliff Freeman and made memorable […]
BETC and Ubisoft orchestrated an “Amazing Street Hack” for Watch Dogs
BETC and Ubisoft wanted to know what would happen if random passersby were tricked into thinking they were controlling the world around them with their smart phone. So they got […]
BitDefender’s CEO to open a new events series at TechHub Bucharest
Florin Talpes, Bitdefender CEO, is the business personality that will open a new series of events at TechHub Bucharest, Tech Excellence. Tech Excellence will be featuring those who built and shaped the […]
Low-cost airline Wizz Air appointed Veselin Milicici as its CRM manager
Wizz Air, low-cost airline operatingflights in CEE, appointed Veselin Milicici, starting April 1st, as its new CRM Manager at company’s office in Budapest. Veselin Milicici, which joined the company 5 […]
Media Investment, Zenith Media and OMD – top media agencies in Romania, according to RECMA
Media Investment, Zenith Media and OMD are the top media agencies in Romania, according to RECMA rankings, made annually for each country and that analyses, considering 14 criteria, the professional […]