Category: Business
Novo Nordisk Enters a New License Agreement for the Enterprise Execution Software Howwe®
Novo Nordisk, a global healthcare company committed to preventing and treating diabetes, obesity, and other serious chronic diseases, has entered into a new license agreement with Howwe Technologies, an enterprise […]
Bidstack launches dedicated sports division and closes multi-year deal with Simwin Sports
Bidstack, the technology company pioneering native in-game advertising, today announces the launch of Bidstack Sports – a dedicated division formed to expand the scope of access and depth of activation […]
The leading Nordic event agency LIWLIG Group acquires Danish event agency and grows to €100 million net sales level
The leading event agency group in the Nordics, LIWLIG, has acquired Danish event agency Welcome A/S, one of the largest event agencies in Denmark, with revenue of around €6 million. […]
Displate takes their esports partnership game to the next level and becomes an official sponsor of the LEC
Displate, the leading marketplace of premium metal posters, has announced an official sponsorship agreement with the League of Legends EMEA Championship (LEC) for the 2023 season. This partnership, coordinated by SPORTFIVE, […]
Romanian Lowe Group launched Path, specialized data analysis & interpretation unit for group’s agencies’ clients
In response to the need for businesses to quickly adapt to the speed at which the consumer behavior changes, Lowe Group Romania launches Path, the unit specialized in analyzing and […]
iProspect and Dentsu won Zalando media account following a competitive pitch
iProspect, a dentsu company, was appointed global media agency of record for Zalando, leading European platform in fashion and lifestyle. The decision comes after a competitive pitch aimed at consolidating […]
Romanian Godmother: 120% increase in 2022, reaching the pre-pandemic turnover value
During the previous 12 months, Bucharest based agency Godmother managed almost 600 projects and organized over 100 events for its clients. Valentin Văcăruș, Managing Director Godmother „2022 was an intense […]
idverde appoints Richard Blumberger as Group Chief Financial Officer
Olivier Brousse, CEO of the idverde group, has announced that Richard Blumberger has been appointed Group Chief Financial Officer (CFO) as from 16th January 2023. He will report directly to […]
AdInMo expands in-game commercial team
AdInMo, the contextual in-game advertising platform has appointed adtech gaming evangelist Yasin Dabhelia as its VP Programmatic to lead its global demand strategy. Yasin brings extensive digital and cross-media advertising […]
Publicis Groupe Announces Advertise BG Acquisition in Bulgaria
Publicis Groupe acquired Advertise BG, one of the leading performance marketing agencies in Bulgaria. The strategic acquisition will further reinforce Publicis Groupe Bulgaria’s competencies in digital transformation, adding firepower to […]