Category: Business
Entravision MediaDonuts partners with Anzu to bring the in-game advertising platform to Southeast Asia
Entravision MediaDonuts has entered into a partnership with Anzu.io to bring the most advanced in-game advertising platform to advertisers, developers, and players in Southeast Asia. Entravision MediaDonuts will now represent […]
multilocal continues hiring spree as its steep growth trajectory continues
multilocal, the programmatic specialist, has announced the appointment of three new senior members of staff this month alone, as demand for its services continues to ramp up worldwide. Dharmesh Patel […]
Cavai and MediaMath announce global partnership to deliver conversational advertising programmatically
Cavai, the leading conversational advertising cloud, has announced a global partnership with MediaMath, as the ad tech company continues to introduce pioneering products and integrations to the market, whilst working […]
Sibling Rivalry hires seasoned strategists Becky Lau and Kari Andrusko
Sibling Rivalry, the independent creative agency known for its ongoing work with HPE, Ford, and reimagining BET, has recently expanded its team by welcoming Becky Lau as Head of Strategy […]
Analytic Partners report: Marketers who cut spend risk losing 15% revenue during recession
Analytic Partners, the leader in commercial mix analytics, has released its latest ROI Genome Intelligence Report, which shows the dangers of cutting marketing spend in a recession and the opportunities […]
IAS and Anzu Partner to Provide Media Quality Measurement for In-Game Advertising Environments
Integral Ad Science , a leader in digital media quality, announced a partnership with Anzu, an in-game advertising leader. This partnership enables global brands and agencies to effectively monitor the […]
Serviceplan Group achieves best end-of-year result in its history, ending fiscal year with turnover up 28%
In the financial year (2021/2022) ending June 2022, Serviceplan Group, Europe’s largest owner-managed agency group, achieved a fee turnover of 623 million euros – representing an increase of 28% from […]
DRUID joins forces with Infermedica to launch innovative symptom checker Virtual Assistant for private healthcare network Regina Maria – a one-of-a-kind tool in Romania
DRUID, a market leader in conversational AI solutions, has finalized a new conversational healthcare project with private medical network Regina Maria, with the help of specialized healthcare technology solution provider […]
KPMG in Romania advised Enterprise Investors in the successful sale of Noriel
KPMG in Romania’s Deal Advisory professionals advised Polish Enterprise Fund VII, a private equity fund managed by Enterprise Investors (EI) in the sale of 100% in Noriel Group, the #1 […]
US-based HTEC Group chooses Golin as its communication partner in Romania
Golin Romania started running, last month, an employer branding campaign for the Serbia-founded and U.S.-based technology consulting and development company, HTEC Group, after having successfully won a pitch in the […]