Category: Business
Hybrid Theory promotes new leadership members
Hybrid Theory, the data driven digital services partner to brands and agencies, today announced the promotion of Inês Martins to Global Head of Product, as the steward of the overall […]
Jonas Söderqvist, appointed CEO of Adverty
Adverty appointed Jonas Söderqvist as CEO, as it readies itself for its next phase of growth. Jonas will consolidate the team around a refreshed vision and enable Adverty to build […]
Hivestack advances programmatic DOOH marketplace in Italy
Hivestack, the world’s leading, independent, programmatic digital out of home (DOOH) ad tech company has today announced an expansion of its programmatic operations in Italy. As part of the announcement, […]
ING Romania selected iProspect to handle its media account
ING Bank in Romania consolidated its media buying to marketing communications agency group dentsu Romania’s media agency iProspect. Following a competitive pitch, ING will now work with iProspect in Romania. […]
Teads reports fiscal year 2021 financial results
Teads, the Global Media Platform, announced financial results and shared operating highlights for the Fiscal Year ended December 31, 2021. Teads reported revenue of $678 million for FY 2021, representing […]
DRUID expands its footprint in North America with first Canadian partner- Alacrity Solutions
DRUID, a global leader in conversational AI technology for enterprise productivity, and Alacrity Solutions, an Edmonton-based leading provider of information technology and business solutions, have entered into a partnership designed […]
New 7M Discovery to offer brands, agencies and broadcasters contextual TV data to inform marketing strategies
Broadcast data company 7th Minute makes available to brands, agencies and broadcasters a trial for the free preview of its TV insights platform 7M Discovery to experience first-hand the benefits […]
Cavai appoints Kate Lyons as VP, US East
Cavai, the leading conversational advertising cloud, has appointed Kate Lyons as VP, US East Coast. The appointment comes as Cavai’s international footprint expands rapidly, and it announces growing numbers of […]
NBCUniversal and HTC Join Anzu’s In-Game Advertising Mission along with Sony Innovation Fund and WPP
Anzu.io closes its latest funding round with $20M, adding one of the world’s leading media and entertainment companies NBCUniversal, and global consumer electronics and technology company HTC to its growing […]
Sonica Works launch in Romania – „line up” of senior concept thinkers solving briefs in 24 hours
Through the “Supersonica24” module, the team of the Sonica Works full-service advertising agency consisting of a senior “line up” solves new briefs in 24 hours, using effective creative methods such […]