Category: Festivals & Awards
Advertising for a purpose
Simon White and Humberto Polar Mayo from Draftfcb Peru focused their presentation at Eurobest 2013 on goodvertising. Goodvertising it’s about brands that are choosing to play a role in people’s […]
UPDATED: Romania wins Grand Prix for PR and trophies in other categories at Eurobest 2013
(includes statements from some of the Romanian winners at Eurobest) “Why don’t you Come Over?” (WDYCO) campaign just won the Grand Prix for PR. The campaign created by GMP Advertising […]
Can shopper marketing be exciting?
“This is a new era and a new balance, so it demands a new formula. Shopper marketing is a significant growth area and the next biggest battleground for retailers.” This […]
The risk of conformity
Darin Brown from Crispin Porter & Bogusky is one of the Eurobest speakers who adapted his speech to the festival’s main theme, “bravery”. He opened the second day of Eurobest […]
Interesting things people from different agencies said at Eurobest 2013
Tor Myhren, Worldwide Chief Creative Officer at Grey, talked about the boring history presentations which are held for new clients, which may take up to 45 minutes. In order to […]
Dubai Lynx, open for entries; Jury presidents line-up – complete
Dubai Lynx is now open for entries across the 15 categories for the 2014 edition of the festival (scheduled to take place on March 9-12). Also, the three jury presidents […]
Romanian nominees at Eurobest 2013
Eurobest released this year’s festival shortlists and, on those accessible by now, Romania is represented by 4 agencies, namely McCann Erickson, Graffiti BBDO, GMP Advertising and Publicis Bucharest. McCann Erickson […]
ADC*RO Awards 2013 designated its winners
ADC*RO Awards 2013 designated its winners during a Gala that took place on December 2nd and gave accolades to the most creative Romanian campaigns made during the last year. The […]
4,700+ entries at Eurobest 2013
Eurobest has received a total of 4,715 entries from 32 countries for this year’s edition. The work will be judged next week in Lisbon, Portugal. Entries have been submitted into […]
Dubai Lynx and YouTube launch 7-Day Brief 2014
Dubai Lynx teamed up again with YouTube and launches 7-Day brief 2014, a competition to showcase creative skills by producing a commercial for a non-for-profit organisation. On January 9th 2014, […]