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D&AD appoints 26 new ambassadors in 10 Countries

LANEIGE appoints Jung von Matt HANGANG for global Bouncy & Firm Serum campaign

Legal AI Legora got Jude Law to front its global brand campaign

LOT Polish Airlines is celebrating the 10th anniversary of its route from Warsaw to Cluj-Napoca

Anca Teletin, Grapefruit: “Creativity is not just a skill that you have, it’s a thinking pattern, and the way you approach life and solve problems”

Wave office building in Gdańsk recertified as an “Object Without Barriers”

Monta acquires Vourity’s charge point management software contracts from ABB E-mobility in the Nordics

Contagious Radar 2026 reveals the key trends set to shape culture and marketing in the year ahead 

BBH books LastMinute.com

Schwarzkopf – Official Hair Partner for Mercedes-Benz Bucharest Fashion Week

Category: Innovation

Photo by Marius Masalar on Unsplash

Three young Romanians want to reinvent the dermatocosmetics market with the help of the digital technology

A magnifying glass that monitors the evolution of the mopes, a gadget that creates the active formulas depending on the skin’s needs or a cip that offers real-time notification regarding […]

April 12, 2019October 15, 2020 Romanita Oprea Business, Innovation

LILIAC Winery presented the new label for young.LILIAC, the 2018 edition

The new label of the young.LILIAC wines, the 2018 edition, was officially presented last week during an event that took place at Halucinarium|Triaj Creativ, one of the newest experimental spaces […]

February 27, 2019March 11, 2019 Romanita Oprea Business, Innovation

Free hotel room, Swedish reward for guests not checking social media

In Sweden, it exists the first hotel room in the world where the price paid is determined by how much time the guests spend on social media. In the mentioned […]

January 31, 2019October 22, 2019 Cristina Blanaru Digital & Media, Innovation

The World’s Most Claustrophobic Cinema promotes Göteborg Film Festival

Göteborg Film Festival is the leading film festival in Scandinavia. Every year, the festival attracts big names – like actors Mads Mikkelsen and Alicia Vikander – as well as huge […]

January 7, 2019January 7, 2019 Cristina Blanaru Ads, Creativity, Innovation

Grundig created the first video guide dedicated to interior design, alongside Corvin Cristian and Ileana Răducanu

Grundig, alongside the famous Romanian architect and interior designer Corvin Cristian and Ileana Raducanu, editor-in-chief ELLE DECORATION, launched an educational project for the people passionate by interior design. The project […]

November 27, 2018November 28, 2018 Romanita Oprea Innovation

Imagination works with the University of Cambridge, Lume brings scientific data to life

Independent global creative agency Imagination announced Lume, in collaboration with The Lee Lab at the University of Cambridge. Lume is an innovative virtual reality (VR) platform for analysts to better […]

November 14, 2018October 22, 2019 Cristina Blanaru Digital & Media, Innovation

Wildbytes creates huge-scale augmented reality boot in a new Timberland activation in Madrid

Timberland launches a spectacular new augmented reality activation to promote its new ‘CityRoam’ collection. Created by experiential innovation agency, Wildbytes, the activation invites urban explorers to discover their city from […]

October 18, 2018 Cristina Blanaru Ads, Creativity, Innovation

One Night Gallery Kitră takes place September 26th

One Night Gallery presents this month the urban artist Kitră through a street surrealist exhibition hosted by Globalworth Art & Tech District. The artist’s distinct lines and forms will interact […]

September 25, 2018 Romanita Oprea All News, Digital & Media, Innovation

Robots to go up the catwalk at London Fashion Week

A robot from OhmniLabs will walk the ramp at London Fashion Week, wearing one-of-a-kind creations from Honee on both September 15 & 16th, in a first when it comes of robots walking […]

August 28, 2018August 28, 2018 Cristina Blanaru Business, Creativity, Digital & Media, Events, Innovation, Marketing

Grapefruit launched Picard, an unique tool dedicated to the generation of leads

After more than a year and a half of concentrated and creative work, the digital consultancy and  user experience agency Grapefruit launched Picard, a very useful and unique tool on the local […]

August 21, 2018October 22, 2019 Romanita Oprea Business, Innovation

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