Category: Creativity
Photo by Aaron Sebastian on Unsplash
Gjensidige is shedding light on mental health with impossible everyday objects
Gjensidige is continuing its focus on mental health and has expanded its award-winning Breathing space concept. In addition to several physical activities during this summer’s Palmesus Beach festival, Gjensidige has […]
IFC and Lemon Studios announce efforts to establish the first intellectual property rights fund in Mexico
To drive innovation and the growth of the media space in Mexico, IFC partners with Lemon Studios, Mexican film and television production studio, to assess the establishment of the first […]
Forsman & Bodenfors Canada Promotes Four Women From Within, Effectively Highlighting Agency Culture and Boosting Capabilities
In a move that reflects its culture in which internal promotion is a key component and a female-forward perspective is valued, Forsman & Bodenfors Canada (F&B CAN) has promoted four women to […]
OTC Eyecare Leader Rohto Sets Sights On The BAM Connection For Launch Of New Dual Light Relief Product
Continuing their winning ways in the over-the-counter health and wellness sector, eyecare leaders Rohto have selected The BAM Connection —the agency founded by Maureen Maldari and Rob Baiocco — to launch their new product, Dual Light Relief. The integrated creative […]
Ascential (Cannes Lions parent) to acquire Effie
Effie, global benchmark in marketing effectiveness, will join Ascential’s LIONS Division to amplify the offer for Marketing and Creative Industries. Ascential entered into an agreement to acquire the commercial assets […]
RAPP Wins B&Q’s Loyalty and CRM Accounts in Major Strategic Partnership
RAPP, a global, next-gen precision marketing agency, has been appointed by B&Q, the UK’s largest home improvement retailer, to accelerate their customer-centric transformation. Tasked with an unwavering focus on customers, RAPP […]
Eurobest launches entry call, introduces new Creative B2B Award
Eurobest, celebrating Europe’s creativity, announced that the Awards are open for entries, in addition to revealing a refresh to its Awards. New for 2024, the Creative B2B Eurobest Award celebrates […]
StrawberryFrog promoted Nick Sonderup to Co-Chief Creative Officer
StrawberryFrog, Ad Age’s 2024 Purpose-Led Agency of the Year, promoted Nick Sonderup to Co-Chief Creative Officer alongside Tyler DeAngelo. “Nick’s been bringing the heat creatively so we’re promoting him to […]
Bader Rutter names David Jordan as CEO
Bader Rutter announced David Jordan as its new chief executive officer. Jordan becomes the fourth CEO in the employee-owned agency’s 50-year history succeeding Jeff Young, who will remain chairman of […]
On International Beer Day, Heineken focuses on good times
In 2024, Heineken created an emotive ad for International Beer Day, with an unexpected message: One can forget about beer and focus on having a good time together. “Want to […]