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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Loredana Popasav: “It feels like the advertising chose me”

Loredana Popasav is the owner of The Simplified Mind, a coaching company, where alongside her colleagues, works with private clients, clients in business and sports arenas, women organisations and NGOs […]

June 10, 2019June 10, 2019 Cristina Blanaru Business, Creativity

Media Fact Book 2019 by Initiative: Romanian media market’s value in 2018 = €454M

Romanian media market posted a sustained growth in 2018, reaching €454M in the end of the year, up 10% compared to 2017, as the new Media Fact Book from Initiative Romania […]

June 8, 2019 Cristina Blanaru Business, Creativity, Marketing, Studies

SidLee Paris explains Honda’s new i-MMD® hybrid technology 3 different ways

As Honda Motors continues in its quest to bring the most advanced technology to consumers, SidLee Paris continues its creative approach to making Honda stand out as a relatable, authentic […]

June 8, 2019 Cristina Blanaru Ads, Creativity

A 12 year long live streamed product test: Sioo:x challenges all competitors to a showdown in The Slow Fight

Summer’s here. And life has migrated outdoors from the living room to the decking. To mark the opening of the outdoor season, Swedish wood protection company Sioo:X is putting its […]

June 8, 2019 Cristina Blanaru Ads, Creativity, OOH / DOOH

#BornAndré – campaign for Citroen at 100 years

Citroën, and their agency Traction (BETC), launched #BornAndré, on the official 100th birthday of the Citroën brand, paying homage to founder André Citroën. Citroën is a « human centric » brand, […]

June 8, 2019 Cristina Blanaru Ads, Creativity

ADEX: European digital advertising market exceeds €55bn in 2018

IAB Europe, the leading European-level industry association for the digital advertising ecosystem, announced at its annual Interact conference today in Warsaw that digital advertising grew 13.9 percent in 2018 to […]

June 8, 2019 Cristina Blanaru Ads, Creativity

NYF’s Global Awards announced Young Globals student winners

New York Festivals Global Awards announces the 2019 Young Globals Student Competition & Internship award winners. Now in their fifth year, Young Globals is the only college/portfolio school competition for healthcare […]

June 8, 2019 Cristina Blanaru Creativity

A strong couple demonstrates the power of hope in new ROTHCO campaign

ROTHCO, part of Accenture Interactive, have created a short online film for energy provider, Electric Ireland to promote its involvement in the charity walk Darkness into Light. The film explores […]

June 8, 2019 Cristina Blanaru Ads, Creativity

23red and City to Sea use Ocean screens to offer Hydration Stations (water on tap) in run up to National Refill Day

In the run up to National Refill Day (June 19), 23red and award-winning environmental campaigning organisation City to Sea are using the creative power of Ocean’s connected outdoor screens to […]

June 8, 2019October 22, 2019 Cristina Blanaru Creativity, Media, OOH / DOOH

Rosapark and Perrier, in global campaign with Mona Lisa

With more than 20,000 daily visitors, Mona Lisa (also known as La Gioconda), is the most visited painting in the world. And for the first time, 500 years since the […]

June 8, 2019 Cristina Blanaru Ads, Creativity

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