Category: Creativity
Photo by Aaron Sebastian on Unsplash
IAA President, speaker at Cannes Lions 2018
Felix Tataru, the International Advertising Association President (IAA) and GMP Group founder, present on the Cannes Lions international creativity festival’s scene: For decades the Festival has been growing the industry’s […]
Cannes Lions winners: 2 Grand Prix for Brazil, 1 for each USA, Canada, UK & South Africa
Cannes Lions’ second day ended in a red carpet awards show to celebrate the world’s best creative work. The day’s content program brought a galaxy of speakers to the stages, […]
How To Win An Effie – Roxana Memetea
EFFIE is the most significant award in our industry because it honors the one truly important achievement in advertising: Results. It is the award presented annually by the New York […]
WARC to join Cannes Lions’ new digital offering, The Work
Cannes Lions announced WARC, the global authority on advertising and media effectiveness, will become a part of its digital offering following its acquisition by Ascential. Cannes Lions customers will now […]
Cannes Lions 2018: 32,372 entries received into this year’s awards
Cannes Lions confirmed that a total of 32,372 entries have been received into this year’s awards. Entries have come from 90 countries and have been made into 26 Lions. Philip […]
Åkestam Holst introduces beer with tweets for FIFA Football World Cup
The FIFA Football World Cup brings people all around the world together in front of the TV screens. But it’s also the single most tweeted event in the world, meaning […]
Bacon King BBQ, launched in Italy with Serviceplan Italia and Plan.Net
Burger King is back on air in Italy for the launch of the Bacon King BBQ with barbecue sauce, in a new campaign from Serviceplan Italia and Plan.Net. A sandwich […]
Serviceplan creates Le BECK’S: a luxury design twist on the beer can from Germany’s legendary beer brand
For over 145 years Beck’s has brewed a Premium Pils with carefully selected ingredients and quality that constantly challenges competitors in taste, design, and appearance. Since 1873, Beck’s has established […]
Centrade | Cheil’s Head of Planning to represent Romania in EACA Euro Effie 2018 jury
Raluca Gonzalez, Head of Planning Centrade-Cheil, will represent Romania in EACA Euro Effie 2018 jury, as juror for the first round of the competition, which selects this year’s finalists of the festival. […]
How To Win An Effie – Sorin Psatta
EFFIE is the most significant award in our industry because it honors the one truly important achievement in advertising: Results. It is the award presented annually by the New York […]