Category: Creativity
Photo by Aaron Sebastian on Unsplash
How To Win An Effie – Adrian Chiuhan
EFFIE is the most significant award in our industry because it honors the one truly important achievement in advertising: Results. It is the award presented annually by the New York […]
How To Win An Effie – Catalin Rusu
EFFIE is the most significant award in our industry because it honors the one truly important achievement in advertising: Results. It is the award presented annually by the New York […]
Simona Halep becomes face of Rexona, promoting a healthy lifestyle
Simona Halep became Rexona’s ambassador, after signing a partnership in this regard in the start of June. The No.1 in Women’s tennis and winner of Roland Garros’ Grand Slam, Simona […]
How To Win An Effie – Eugen Suman
EFFIE is the most significant award in our industry because it honors the one truly important achievement in advertising: Results. It is the award presented annually by the New York […]
Simina Zidaru (MullenLowe) is one of the 20 women selected by Cannes Lions to be part of See it Be It
Simina Zidaru, Senior Copywriter at MullenLowe, is the only Romanian creative selected to take part at the 5th edition of See It Be IT, a Cannes Lions career development and […]
A boy and his ‘Snuggley’, inseparable in new Bank of Ireland campaign
TBWA\Dublin creates a heart-warming TVC directed by Cannes-Lions-winning Gary Freedman, part of a new campaign for Bank of Ireland. ‘Snuggley’ is a heart-warming TVC that follows a young boy as […]
Zenith: World Cup to boost global adspend by US$2.4bn this year
This year’s FIFA World Cup tournament in Russia will add US$2.4bn to the global advertising market, according to new research by Zenith. This will be the net amount of money […]
Find your color, in a campaign by Mercadier and GloryParis
Everyone is unique, and among the infinite potential of colors, one color matches each one of us. It is through this perspective formulated by the agency Gloryparis, that Mercadier, producer of […]
Toronto-based john st. came up with world’s 1st pizza box designed for eating pizza in bed
Unveiled in an online video from Boston Pizza, an unassuming limited-edition pizza box transforms into a self-supporting table and lets you eat pizza in bed. Introducing “BP in Bed”. As […]
BETC Paris brought Louis XIV back to life to launch Canal+’ last season of Versailles series
For the launch of the last season of wildly popular Canal+ series Versailles, BETC Paris decided to bring France’s most famous king, Louis XIV, back to life by recreating his […]








